Customer Review Tools

Take advantage of all the tools BBB has to offer and promote Customer Reviews for your business today.

Customer Reviews FAQs

BBB Customer Reviews

The goal of Customer Reviews is to provide valuable information about an interaction that your business has had with a customer. These reviews help potential customers make make smart buying decisions. Customer Reviews also demonstrate how you interact with their customers.

How does it work?

Your customer goes to bbb.org and writes a Customer Review on your business. The Customer Review is vetted by BBB to determine that the review is from an actual customer regarding a marketplace transaction.

As a business what do I do?

Take a look at the Customer Review submitted and respond! Your customers want to know that you're listening to them.

Person holding phone with 5 stars review bubble

How can I get customer reviews?

The simple solution is to ask. Let your customers know that you want to hear from them.

Tell them your business is on bbb.org and ask them to write a review. Be sure to hand out BBB Customer Review Cards to make this as easy as possible for your customer.

Member Accredited Business Customer Review Tools

BBB Member Accredited Businesses have exclusive access to the Customer Review tools in the following formats:

 

Customer review app
Customer review web app

Make it easy for your customers to leave a review - anytime, anywhere! Simply save the web app to your phone, then enter your customer's cellphone number or email address to send a message requesting a Customer Review.

Phone app for reviews and surveys
The Review Solution app

The Review Solution is an app designed to allow your business to request Customer Reviews directly from your customers through text. The app lets you easily manage, track and analyze your reviews.

Learn More
Submit review button with BBB torch logo
Customer review button on your website

The Customer Review button is granted exclusively to BBB Member Accredited Businesses. This dynamic button links directly to your BBB Business Profile, allowing customers to submit a review quickly and easily!

Customer review email signature with BBB Accredited Business seal and Sumbit a Review button
Customer review graphic in your email signature

Show your customers you want to hear from them! Include the Customer Review graphic in your email signature to promote reviews for your business. Link the graphic to your BBB Business Profile for your customers to easily submit a review.

Customer review postcard sample with submit a review logo
Customer review postcards

Customer Review Cards are an excellent way to encourage your customers to share their positive feedback about their experience with your business. You can hand the card out to your customers or mail it as a postcard. Best of all, they're FREE.

What else should I know?

Your customers and potential customers are researching you and your business before they hire or buy from you. We live in a world of online reviews and information. Show your potential customers that they can trust you.

Your BBB Customer Reviews will give them the information they need to be confident in their decision to do business with you. Don’t underestimate how online savvy your potential customers are. Give them the info they need to trust you.

Stay informed about the importance of Customer Reviews. Read statistics and educate your business on the importance of gathering this important information, listening to your customers and responding appropriately.

Stand out from the competition

Start collecting customer reviews for your business today!

Customer Review FAQs