Unlocking the Full Potential of Your BBB Membership with Customer Care

Paula Fleming, CMSO, discusses how to unlock the full potential of your BBB Membership with your BBB Customer Care team.

 

As a valued business within our community, you have access to a wealth of resources and services designed to help your business thrive. But did you know that your BBB Customer Care team is also a powerful asset at your disposal?

Think of your Customer Care rep as your personal BBB concierge, here to guide you through every step of your membership journey and ensure you're reaping the full benefits of your accreditation. Whether you're a seasoned pro or just starting out, here's how your Customer Care rep can be your secret weapon for success:

1. Navigating the BBB Universe as a BBB Member:

  • Membership Onboarding: From understanding your accreditation report to maximizing online profiles, your rep will walk you through the ins and outs of your membership, ensuring a smooth and successful onboarding experience.

  • Business Solutions Activation: Unlock the power of exclusive BBB member tools like Business Profiles and Complaint Resolution Services. Your rep will help you activate these solutions and show you how to leverage them for optimal impact.

  • Accreditation Maintenance: Maintaining your BBB accreditation is crucial. Your rep will be available to answer any questions you may have.

2. Building Trust and Reputation:

  • Profile Optimization: Showcase your business in the best light! Your rep will help you optimize your BBB Business Profile with accurate and up to date information, objective descriptions, and positive customer reviews.

  • Responding to Complaints: Facing a customer complaint? Don't panic! Your rep will offer support throughout the resolution process, helping you maintain a positive reputation and build trust with consumers.

  • Leveraging Positive Reviews: Positive customer reviews are gold! Your rep will show you how to effectively solicit and showcase positive feedback to attract new customers and boost your credibility.

3. Accessing Expert Insights and Resources:

  • Market Research and Data: Need valuable insights into your industry or local market? Your rep can connect you with exclusive BBB research reports and data to inform your business decisions.

  • Networking Opportunities: Connect with other businesses and industry leaders through BBB events and programs facilitated by your Customer Care team.

  • Educational Resources: Stay ahead of the curve with access to BBB webinars, workshops, and training programs covering topics like marketing, customer service, and ethical business practices.

Remember, your BBB Customer Care rep is just a phone call or email away. Don't hesitate to reach out and tap into their expertise. They're here to help you make the most of your BBB and achieve your business goals.

Don't forget to explore the wealth of resources available to you as a BBB member! Visit https://www.bbb.org/all/business-resources to discover tools, templates, and guides to help your business flourish.