Foundation for Better Business

We’re not your typical foundation—and we’re not new to this work. As the nonprofit arm of BBB serving the Heart of Texas, we bring over a century of trust to today’s movement for small business success. With innovative programs, strategic support, and a deep entrepreneurial spirit, we help Texas businesses grow, adapt, and lead with integrity.

Our calling is clear: to equip business owners and leaders with the knowledge, resources, and network they need to build lasting success and drive economic resilience statewide.

Thanks to partners who believe in the power of small business, the Foundation for Better Business can empower entrepreneurs with trusted education, expert support, and statewide reach.

For companies, grant makers, and like-minded institutions, partnering with us means more than giving back—it’s strategic alignment. Co-branding with BBB showcases your commitment to trust and ethical leadership.

For individuals who believe in the power of entrepreneurship to shape thriving communities, your support helps extend access to business education and resources where it’s needed most. 

Your partnership fuels a statewide movement to build better business. 

From fast-growing tech startups to Main Street storefronts and purpose-driven family businesses, our programs are designed to support the diverse entrepreneurs who form the backbone of the Texas economy. Each program is built on our signature curriculum, combining practical tools with expert guidance across the core pillars of business success: cash flow management, marketing strategy, customer experience, legal compliance, and leadership development. We know that every business is unique, which is why our programs are flexible, culturally relevant, and rooted in real-world experience.

Our events are where Texas business leaders come together to connect, learn, and level up. Designed with growth and impact in mind, each gathering brings together entrepreneurs, executives, and changemakers from across the state. Whether you're looking to stay ahead of industry trends, find strategic partners, or discover new resources to scale your business, our events deliver actionable insights and tangible value.

We’re reimagining how small businesses thrive in Texas—through bold programs, deep community investment, and game-changing partnerships. Follow the moments that mark our progress and celebrate the entrepreneurs, leaders, and ideas shaping the future of business across the state.