Business ProfileforJulia Hair

On February 17, 2023, BBB Serving Los Angeles and Silicon Valley requested that the business substantiate, modify, or discontinue claims on the company's website, https://www.juliahair.com. The business appears to advertise an inconsistent return policy. For example, the business advertises: 

- “30 Days Free Return”
- “15 Days no reason return/exchange” and “15 Days Return Policy
Your satisfaction is our power. We support 15 days no reason return policy.”

The business also advertises the following claims: 

- “Julia hair only purchases raw hair materials from formal channels, and all products are tested by a large number of strict scientific experiments, which conform to the relevant provisions of the national quality inspection to ensure product quality.” 
- “Inspection Report” 
- “Over 99.7% 5 Star Reviews” 

- “Flash Sale”
- “Huge price drop flash sale!” & timer 
- “Time Limited Flash Sale
Up To 60% Off
First Come, First Served” 
- “Top Sale” 

- “Quality Guarantee”  

BBB challenged these claims based on the following BBB Codes of Advertising:
1. Basic Principles of the Code - https://www.bbb.org/code-of-advertising#Basic_Principles_Of_The_Code
9. Sales - https://www.bbb.org/code-of-advertising#Sales
20. Warranties or Guarantees - https://www.bbb.org/code-of-advertising#Warranties_Or_Guarantees 

21. Layout and Illustrations – https://www.bbb.org/code-of-advertising#Layout_And_Illustrations

As of March 13, 2023, the business has failed to respond to our request for substantiation, modification, or discontinuation of the advertised claims.