Additional Information for Sarata Flowers

On April 30, 2024, BBB issued a warning to be aware of Mother's Day scams: https://www.bbb.org/article/news-releases/30246-bbb-warning-watch-out-for-mothers-day-florist-and-jewelry-scams

With Mother’s Day approaching, the Metro New York Better Business Bureau is warning consumers to be wary of florist and jewelry scammers that advertise on social media and mimic legitimate businesses.

“Scammers anticipate that people will look for last-minute Mother’s Day gifts online and they can try to trick buyers with phony deals. Before you buy, check the legitimacy and reliability of the business,” said Claire Rosenzweig, President & CEO of the BBB® Serving Metropolitan New York. “See what others have reported to BBB about a florist or jeweler before you order.”

A recent example of a company investigated by Metro New York BBB is Sarata Flowers, which has an F rating on BBB.org as of April 2024, with more than 500 complaints filed against the flower delivery company in the last 12 months. Many of the complaints claim that the company cancels orders quickly after consumers place them, and then never issues the promised refund.

Sarata Flowers claims that their company is located on Long Island, but the posted address appears to be that of another business. Metro New York BBB’s investigation found that Sarata is using the same address and phone number as that of two other F-rated florists with similar complaints, Roger Florist and Baby Blue Florist.

Consumers can visit BBB.org to read Business Profiles, submit complaints and customer reviews, check out a business, learn more about scam avoidance, and find additional consumer tips. Additionally, consumers can report scams to BBB.org/ScamTracker.