Additional Information for Jordan Essentials / Independent Consultant Annette Johnson

BBB sent correspondence to Jordan Essentials on December 21, 2022, January 30, and February 6, 2023, requesting substantiation for advertised claims being made on the website, https://annettejj.jordanessentials.com/magnesium/, such as:

“Why Magnesium?
Magnesium, sometimes called the "miracle mineral" is in every cell of your body, and it is crucial to your health. Your cells gather minerals (more specifically Magnesium) through your skin and then transport them much deeper into the body where they perform countless beneficial processes like muscle contraction, nerve transmission, and energy creation. When applied topically, Magnesium Chloride is absorbed rapidly bypassing your delicate digestive system with many of the same benefits as an oral supplement.”
“HOW IT HELPS
• Relaxes tension and cramping
• Soothes muscles
• Eases aches and pain
• Alleviates headaches and migraines
• Strengthens joints and bones
• Decreases stress and anxiety
• Reduces fatigue
• Calms inflammation
• Enhances quality of sleep
• Boosts energy
• Improves circulation
• Encourages healthy skin
• ...And so much more!”

Claim(s) the business is making is not an exhaustive list of advertising concerns and there may be others. We requested that the business review all advertising and marketing materials to include all social media to ensure compliance with BBB’s Code of Advertising, FDA, and FTC regulations.

According to BBB’s Code of Advertising #34. Claimed Results
Claims relating to performance, energy savings, safety, efficacy or results for a product or service should be based on recent and competent testing or other objective data.

To date, the business has not provided substantiation for their advertised claims.