Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Cookie Preferences

Many websites use cookies or similar tools to store information on your browser or device. We use cookies
on BBB websites to remember your preferences, improve website performance and enhance user experience, and
to recommend content we believe will be most relevant to you. Most cookies collect anonymous information
such as how users arrive at and use the website. Some cookies are necessary to allow the website to
function properly, but you may choose to not allow other types of cookies below.

Necessary Cookies

What are necessary cookies?
These cookies are necessary for the site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you that amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.

Necessary Cookies must always be enabled

Functional Cookies

What are functional cookies?
These cookies enable the site to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Performance Cookies

What are performance cookies?
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Marketing Cookies

What are marketing cookies?
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant content on other sites. They do not store personal information directly, but are based on uniquely identifying your browser or device. If you do not allow these cookies, you will experience less targeted advertising.
Share
Business Profile

Loans

LendDirect

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Loans.

Reviews

This profile includes reviews for LendDirect's headquarters and its corporate-owned locations. To view all corporate locations, see

Find a Location

LendDirect has 13 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.
    • LendDirect

      6 - 2200 Queen St E Brampton, ON L6S 4G9

    • LendDirect

      E3 - 518 Centennial Pkwy N Hamilton, ON L8E 0G2

    • LendDirect

      28 Simcoe St N Oshawa, ON L1G 1A1

    • LendDirect

      1 - 93 Dundas St E Mississauga, ON L5A 1W7

    • LendDirect

      2 - 1390 Neilson Rd Scarborough, ON M1B 0C2

    Customer Review Ratings

    1.75/5 stars

    Average of 4 Customer Reviews

    Want to share your experience?

    Leave a Review

    Review Details

    • Review fromCanimlakebc

      Date: 07/05/2025

      1 star

      Canimlakebc

      Date: 07/05/2025

      **** ***** ** * **** *** ****** ** **** **** *** ******* ** *** ***** I got a 6,000 like of credit. During the middle of my repayments they sent a letter increasing my rate! Which I never signed a contract for! How can a place sign a contract and then raise the rates whenever they want? Then when I got my payment *** enough down. They changed my payment amount, again without even contacting me. Making my payments so small it all went to interest and the amount I actually owed was increasing every month! I paid Lend Direct off as fast as I could. I will never use their services again. ***** ** *** **** *** ***** ***

      LendDirect

      Date: 14/05/2025

      We understand your frustration and truly appreciate your feedback. Part of being a responsible lender is making sure our customers fully understand any interest/fees associated with their loan, along with the loan terms. All this information is detailed in the loan agreement, and before making any change to rate or fee structure, we provide 30 days' notice, in accordance with the agreement and consumer protection requirements. If you have any other concerns or questions please feel free to give us a call at ###-###-#### or send us an email at ***************@**********.ca.

      Canimlakebc

      Date: 15/05/2025

      That is such a generic AI written response. You increased my rates even though I never missed a payment. Almost charging 49%! I see no response that when I got my loan paid down enough, you changed my monthly payments. That they were so small without my knowledge that I was only paying interest and no principal on the actual amount. Actually increasing what I owe every month! For months before I found out! Absolutely atrocious to do that to people trying to keep them paying you back for as long as they can. ** *** ****** ***** **** **** ********
    • Review fromSebastien L

      Date: 04/08/2023

      4 stars

      Sebastien L

      Date: 04/08/2023

      The service is convenient. The interest are high. I whish they had options where your interest go down after a certain amount of time using the service. And also you should be offered promotional services and line of credit increases. Overall I don't have complaints about this company.

      LendDirect

      Date: 29/09/2023

      Thanks for the feedback and for choosing LendDirect! We will forward your review on to our management teams. If there is anything we can do to improve your experience, please send us an email at ***************@**********.ca or give us a call at ###-###-####
    • Review fromDiane V

      Date: 28/06/2023

      1 star

      Diane V

      Date: 28/06/2023

      Had a loan that was to be paid the last day of every month..on May 30th ** *** ****** **** *** wasn't able to make the payment on the 31st...someone calls me everyday from 4 different numbers wanting their money even after calling them and letting them know I couldn't do anything until June 30th...** **** * *** ** ******** * ***** * *** ******** ** ************ **** ** ***** * ****** ** *** **** **** **** *************** * ******** ********* *********

      LendDirect

      Date: 26/09/2023

      We're sorry to learn about your experience. Thank you for letting us know about this. Rest assured we take these reviews seriously and it will be passed along. In the interim, we suggest that you contact our Customer Relations department at ###-###-####, or ***************@**********.ca who can assist you further.
    • Review fromShayle H

      Date: 21/12/2022

      1 star

      Shayle H

      Date: 21/12/2022

      ********** ************** *** * ***** ** **** *** ****** The first few months were fine I was only paying a small amount and most of that was going towards my loan payment. Months later I am paying 200 per month where $40 of that is going toward my loan and the rest is going to them. ****** ******* ** *** ****** ** ******** Aside from that I called to defer my payment for Christmas and the payment came out anyway. After calling them about it I was told * *** ***** and they will not send the payment back that was already agreed to be deferred. After speaking to one person my phone I lost service and I got cut off. When I recalled them the worker complain to me about hanging up on them *** *** * **** **** *** ****** **** saying that there’s absolutely nothing we can do and reminding me that I’m the one that “hung up” ********** ************** and all they do is raise your price over months until your paying them over 50 % of your principal loan

      LendDirect

      Date: 12/06/2023

      We appreciate the feedback and will use it to improve our Customer's experience. Rest assured we take these reviews seriously and it will be passed along. Part of being a responsible lender is making sure our Customers fully understand any interest/fees associated with their loan, along with the loan terms. If you would like to discuss any of these details further, our Customer Service Team would be happy to help. Please feel free to contact us at ***************@**********.ca or give us a call at ###-###-####.

    BBB Business Profiles may not be reproduced for sales or promotional purposes.

    BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

    When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

    BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.

    As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.