Benefits of BBB Accreditation in Wisconsin

The BBB Accredited Business Seal is a widely recognized symbol of trust, which helps distinguish yourself as a trustworthy business owner. is a widely recognized symbol of trust, which helps distinguish yourself as a trustworthy business owner.

The BBB Dynamic Seal is a digital badge that BBB Accredited Businesses can display on their websites. It links directly to your BBB Business Profile, allowing potential customers to view your BBB rating and customer reviews.

BBB's Get a Quote Program helps drive new leads from customers interested in doing business with you, facilitating easier and faster communication between businesses and prospects.

93% of local consumers use reviews to determine if a local business is good or bad. Use BBB's Customer Review Generator to ask your customers to share their experience with others.

Responding to BBB complaints is a good business practice and “the right thing to do” whether or not a business is BBB Accredited. Our BBB team is here to help provide specialized support in this area.

Customize your BBB Business Profile - a mini website that shows off your BBB rating, customer reviews, contact information, photos and videos, and more.

BBB hosts a variety of educational and networking events, leveraging experts within our local BBB Accredited Business community to help others.

As a BBB Accredited Business, you can reserve our Community Room or Executive Conference Room at no cost during business hours (Monday–Friday, 9 AM–4 PM). Contact jueberfluss@wisconsin.bbb.org.

BBB's #FeatureFriday program allows you to showcase your BBB Accreditation to our over 60,000 combined social media followers - a new audience for you.

The estimated social economic impact resulting from BBB programs and outreach total over $3.5 Billion annually. 

Show off your commitment to community and customers! Apply for a chance to win a prestigious BBB Torch Awards for Ethics or BBB Spark Award for Entrepreneurship.

The BBB Wisconsin Foundation awards 15 BBB Students of Integrity Scholarships annually to high school seniors who demonstrate honest and ethical behavior.

Receive 25% off of BBB Learning courses, an on-demand learning platform for BBB Accredited Businesses that gives businesses the tools they need to advance their skills while keeping ethical business practices top of mind.

Use code BBBWISCONSIN25 at checkout. (This offer is for BBB Accredited Businesses only)

Free membership to the CEO Forum Group and all benefits associated with this membership - a $175 value.

BBB now offers digital advertising options to help your business get noticed in search results and on BBB.org. These include the following ads: Google display, YouTube videos, BBB search directory, and BBB.org banner display.

BBB Accredited Businesses can save an additional 5-10% off select Dell-branded products!

• Visit: www.dell.com/BBB
• Click on Get Coupon
• Enter your email and passcode: BBBFY25

A monthly email provides a personalized Business Insights Report, displaying important performance metrics like consumer reviews, website clicks, profile views, BBB Profile Google Rank, and more.

BBB notifies you via email when your online trust may be suffering and gives recommendations and links to fix the issue - BBB is looking out for your business online.

Refer a business for BBB Accreditation, and we will issue you a credit up to $100 off your dues once they become Accredited. There is no limit to the number of referrals you may submit.

Have a question about your BBB benefits? Receive personal, ongoing support from your BBB Member Services Consultant by email, chat, or the dedicated phone line at (414) 847-6060.

Interested in requesting a BBB speaker for your upcoming event? Submit a Speaker Request Form and someone will reach out to you shortly.