About

Important information

• Advertising Review:

  On July 20, 2024, BBB requested Naturelink’s to modify, substantiate or discontinue a claim made on their website (https://www.shopnaturelink.com/)  that reads:
  
  “Scientifically Proven To Treat: Insomnia, Anxiety, Fatigue, Inflammation, Joint Pain … and much more”
  
  “What are the potential benefits of using a grounding fitted sheet like Naturelink?
  While individual experiences may vary, some users report improvements in sleep quality, reduced stress levels, and relief from symptoms of inflammation-related conditions. However, it's essential to consult with a healthcare professional for personalized advice regarding your specific health concerns.”
  
  The advertisement on the company's website’s (https://www.shopnaturelink.com/products/grounding-pillow-case-set), (https://www.shopnaturelink.com/products/naturelink%C2%AE-grounding-mat), (https://www.shopnaturelink.com/products/naturelink%C2%AE-grounding-mat-2), (https://www.shopnaturelink.com/products/naturelink%C2%AE-weighted-blanket), (https://www.shopnaturelink.com/products/copy-of-earthing-quilt-bedding), (https://www.shopnaturelink.com/products/earthing-quilt-bedding), (https://www.shopnaturelink.com/products/naturelink%C2%AE-grounding-mat-1),   and (https://www.shopnaturelink.com/products/naturelink%C2%AE-grounding-shoes-copy), also reads:
  
  “Reduce Inflammation & Increase Longevity”
  
  “Boost Natural Energy & Lower Fatigue”
  
  “Connect to the Earth's Electronic Field”
  
  Testimonials:
  
  “Life changing. I’m a diabetic, and I always have aching joints. I’ve  finally been sleeping pain-free” - Kaelynn Murphy
  
  “I’m 37 and was able to completely banish my knee pain after a few weeks.” - Bobby Ferrer
  
  “With our grounding sheet you'll experience better sleep, feel less achy, and have more energy!”
  
  “Real Users, Real Results
  87% of users reported feeling "better rested" after one week of use.
  
  83% of customers experienced less aches and joint pain.
  
  90% of participants felt higher overall energy levels throughout the day.”
  
  “based on results from 1600+ peer reviewed studies conducted since 1971”
  
  “What is a grounding fitted sheet, and how does it work? - A grounding fitted sheet is designed to connect you to the Earth's natural energy through conductive materials like silver. By sleeping on it, your body can absorb electrons from the Earth, potentially reducing inflammation and improving overall well-being.”
  
  “What are the potential benefits of using a grounding fitted sheet like Naturelink?
  While individual experiences may vary, some users report improvements in sleep quality, reduced stress levels, and relief from symptoms of inflammation-related conditions. However, it's essential to consult with a healthcare professional for personalized advice regarding your specific health concerns.”
  
  “The copper rivet we use in our shoes acts as a conductor of electron flow from the earth to your body through the soles of your feet. Our unique leather sole allows for increased conductivity. The moisture of the outdoors and perspiration from your feet will increase the sole’s conductivity over time, making our leather soled shoes ideal for grounding.”
  
  Additionally, in regards to the company's marketplace activity, the business has received complaints and customer reviews filed involving receiving grounding mats that did not match the advertised photo.
  
  Advertisers must be prepared to substantiate such claims per BBB's Code of Advertising. 
  
  BBB's Code of Advertising Section 14 and 14.1 of the Code states that an advertiser may use the word “free” in advertising whenever the advertiser is offering an unconditional gift. If receipt of the “free” product or service is conditional on a purchase: The advertiser must clearly and conspicuously disclose this condition with the “free” offer (not simply by placing an asterisk or symbol next to “free” and referring to the condition(s) in a footnote).  In addition, Section 20 , 20.1 and 20.2 of the Code states When using the term “warranty” or “guarantee” in product advertising, the advertiser must clearly and conspicuously include a statement that the complete details of the warranty can be seen prior to sale at the advertiser's location, viewed on the advertiser’s website or, in the case of mail or telephone order sales, made available free on written request and advertisers should only use “satisfaction guarantee,” “money back guarantee,” “free trial offer,” or similar representations in advertising if the seller or manufacturer refunds the full purchase price of the advertised product or service at the consumer's request. Lastly,  In addition, Section 34 of the Code states claims relating to performance, energy savings, safety, efficacy or results for a product or service should be based on recent and competent testing or other objective data.
  
  As of August 30, 2024 the business has not responded to BBB's request.