Business ProfileforThe Panel Hub Store

On June 24, 2024, BBB challenged this company’s advertising that appears on their website at https://www.thepanelhub.com. The website makes the following statements:

Experience award winning: Archiproducts Design Awards, Bigsee Design Awards 2023, iFDesign Award 2022, Wood in Architecture/WoodWorks Design Awards and ID SBID Design awards 2022

“We are proud to hold several environmental certifications”

In the news: Forbes, Luxe Interiors Design, House & Garden, Interiors California, AD architectural design, Apartment Therapy, Eal Living, Elle Décor, Vogue Living, Domino and Cision. In the press: Home & Décor, Living etc, Outdoor Rooms Retreats, Chic and Country, Interiores, est, dwell, D Home, Ideal Home and Open House.

1.According to the BBB's Code of Advertising, 1. Basic Principles of the Code Advertisements should be truthful, sincere offers to sell. Advertisers have a responsibility to have substantiation for all claims made and should be able to provide that substantiation upon request.  All advertising that may mislead or deceive consumers should be avoided.

1.1 The primary responsibility for truthful and non-deceptive advertising rests with the advertiser. Advertisers should be prepared to substantiate any objective claims or offers made before publication or broadcast. Upon request, they should present such substantiation promptly to the advertising medium or BBB. 1.2 Advertisements which are untrue, misleading, deceptive, fraudulent, falsely disparaging competitors, or insincere offers to sell, shall not be used. 1.3 An advertisement as a whole may be misleading by implication, although every sentence separately considered may be literally true.

36.1.1 Advertisers should not make broad, unqualified general environmental benefit claims like “green” or “eco-friendly. 36.1.2 Advertisers must qualify general claims with specific environmental benefits. 36.1.3 Advertisers must possess competent and reliable evidence (often scientific evidence) to support all environmental benefit claims. Qualifications for any claim must be clear, conspicuous and understandable. 36.1.4 When an advertiser qualifies a general claim with a specific benefit, the benefit should be significant. Advertisers must not highlight small or unimportant benefits. 36.1.5 Unless clear from the context, any environmental claim must specify clearly and conspicuously whether the claim applies to the product, the product’s packaging, a service or just to a portion of the product, package or service.

BBB reached out to The Panel Hub asking the company to provide substantiation for above mentioned awards, and for any environmental certificates they’ve received. The company was also asked to include links to the media outlets listed on their homepage as well as on their “in the press” page. If the requested information could not be substantiated, the company was asked to remove the statements.

To date, The Panel Hub has not responded to our request.