Business ProfileforIntegrity Heating & Cooling, Inc.

BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims may come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to prove their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements. 

On 5/24/2024, 5/31/2024, 6/12/2024, and 6/24/2024, BBB contacted Integrity Heating & Cooling, Inc. regarding their website and requested they modify their advertisement to meet BBB Code of Advertising.

The business advertised the following on their Instagram and Website:

    •”100% Buyback Guarantee on your new AC”

    •”100% Money Back Guarantee. 1-year guarantee"

BBB Code of Advertising states (in part):

1. Basic Principles of the Code
1.4 Misrepresentation may result not only from direct statements, but by omitting or obscuring a material fact.

20. Warranties or Guarantees

20.1 When using the term “warranty” or “guarantee” in product advertising, the advertiser must clearly and conspicuously include a statement that the complete details of the warranty can be seen prior to sale at the advertiser's location, viewed on the advertiser’s website or, in the case of mail or telephone order sales, made available free on written request.

20.2 Advertisers should only use “satisfaction guarantee,” “money back guarantee,” “free trial offer,” or similar representations in advertising if the seller or manufacturer refunds the full purchase price of the advertised product or service at the consumer's request.

20.3 When “satisfaction guarantee” or similar representations are used in advertising, any material limitations or conditions that apply to the guarantee must be clearly and conspicuously disclosed.

20.5 Sellers or manufacturers should advertise that a product or service is warranted or guaranteed only if the seller or manufacturer promptly and fully performs its obligations under the warranty or guarantee.

The business advertisement also advertises the following:

• “Pay 0% Interest for 18 Months”

BBB Code of Advertising states (in part):

16. Credit
16.4 Closed-end credit in the U.S.

16.4.1 Advertisers are advised to consult Section 226.24 (12 CFR 1026.24) of Regulation Z for details of closed-end credit advertising. Examples of closed-end credit include installment loans and many automobile loans.

16.4.2 If an advertisement of closed-end credit contains any of the following triggering terms, three specific disclosures must also be stated, clearly and conspicuously.

16.4.3 The triggering terms are:

• The amount or percentage of any down payment;
• The number of payments or period of repayment;
• The amount of any payment, expressed either as a percentage or as a dollar amount; or
• The amount of any finance charge.

16.4.4 The three disclosures are:

• The amount or percentage of the down payment;
• The terms of repayment; and
• The “annual percentage rate,” using that term spelled out in full or the abbreviation “APR.” If the rate may be increased after consummation of the credit transaction, that fact must be disclosed.

As of 7/22/2024, business has not responded to BBB emails or modified website/substantiated claims.