Fuel Oil
National Fuel Oil Inc.About
Important information
- Advertising Review:
On June 19, 2023, BBB contacted the business regarding its website stating the following:
- Why National is #1
- Lowest NJ heating oil prices
- Lowest Home Heating Oil Price in NJ!
- National Fuel Oil offers home heating oil at the lowest prices in the industry.
According to the BBB Code of Advertising, Lowest prices, underselling claims
Despite an advertiser's best efforts to ascertain competitive prices, the rapidity with which prices fluctuate and the difficulty of determining prices of all sellers at all times preclude an absolute knowledge of the truth of unqualified underselling/lowest price claims.
- Advertisers must have proper substantiation for all claims prior to dissemination.
- Unqualified underselling claims must be avoided.
Claiming "lowest prices" means that a company constantly monitors the prices of all their competitors and they adjust all of their prices regularly to ensure their prices are always lower.
Objective Superlative Claims
Superlative statements in advertisements about the tangible qualities and performance values of a product or service are objective claims for which the advertiser must possess substantiation as they can be based upon accepted standards or tests. As statements of fact, such claims, like "#1 in new car sales," can be proved or disproved.
Unfortunately, the business failed to respond to BBB's request to substantiate, modify or remove the claims.
Business Details
- Local BBB:
- BBB Serving New Jersey
- BBB File Opened:
- 1/27/2005
- Business Started:
- 1/1/1953
- Business Incorporated:
- 10/15/1953
- Type of Entity:
- Corporation
- Business Management:
- Mr. Robert Ayars, President
Additional Contact Information
- Principal Contacts
- Mr. Robert Ayars, President
- Customer Contacts
- Mr. Robert Ayars, President
- Fax numbers
- Other Fax: (973) 621-2135
- Additional Phone Numbers
- Other Phone: (973) 621-8866
Additional Information
- Business Categories
- Fuel Oil
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