Skip to main content

Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Cookie Preferences

Many websites use cookies or similar tools to store information on your browser or device. We use cookies on BBB websites to remember your preferences, improve website performance and enhance user experience, and to recommend content we believe will be most relevant to you. Most cookies collect anonymous information such as how users arrive at and use the website. Some cookies are necessary to allow the website to function properly, but you may choose to not allow other types of cookies below.

Necessary Cookies

What are necessary cookies?
These cookies are necessary for the site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you that amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.

Necessary cookies must always be enabled.

Functional Cookies

What are functional cookies?
These cookies enable the site to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Performance Cookies

What are performance cookies?
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Marketing Cookies

What are marketing cookies?
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant content on other sites. They do not store personal information directly, but are based on uniquely identifying your browser or device. If you do not allow these cookies, you will experience less targeted advertising.

Find a Location

Open Farm Pet has locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.

    ComplaintsforOpen Farm Pet

    Pet Food
    View Business profile
    View Business profile

    Need to file a complaint?

    BBB is here to help. We'll guide you through the process.

    File a Complaint

    Complaint Details

    Note that complaint text that is displayed might not represent all complaints filed with BBB. See details.

    Filter by

    Showing all complaints

    Filter by

    Complaint Status
    Complaint Type
    • Complaint Type:
      Sales and Advertising Issues
      Status:
      Answered
      On June 8, 2023, I received a promotional text with the wording “Open Farm: 20% off Freeze Dried Raw and more” with a link to their website. Since this was a limited time offer, I immediately went to the website, however, the promo code did not work for Freeze Dried Raw, the exact name of product which was directly referenced in the promo text. Customer Service, (****** and *****) indicated that the offer did not apply to Freeze Dried Raw, although they were unable to explain why, and would not speak by phone. The unwillingness to acknowledge or address what appears to be very blatant Bait and Switch/False advertising, is a very poor business practice, especially for a company that purports to be highly ethical and “on a mission to do good.”

      Business response

      01/08/2023

      Open Farm’s mission is transparency in our recipes and communications. Open Farm ran a promotion for 20% off toppers with a purchased of a bag of dry Kibble or RawMix at regular price. The terms and conditions of this promotion code were listed in the copied link when customers click through from the advertised SMS the customer received. The SMS adverted “Build your perfect bowl and save on toppers” and showcased 20% off Freeze Dried Raw and more (toppers) with a link for more details and restrictions.

      The customer contacted Open Farm on June 12, 2023 and our Customer Experience Team replied to the customer on June 12, 2023 letting them know of the conditions of the promotion code and gave them the below steps and extended the promotion for the customer an extra 18 days, which they did not take advantage of. The customer did not have a bag of dry food in their cart, so the promo code did not work solely on the Freeze Dried Raw recipe in cart.

      The following communications with steps was sent to the customer via email in June 12 and June 13, 2023:

      This promo code is valid for 20% off toppers (Wet Rustic Stews, Wet Rustic Blends, Bone Broth, & Freeze Dried Raw Morsels) when you purchase at least one bag of dry kibble or RawMix.
      Steps:
      1) Add at least one bag of your pet's favourite dry kibble or RawMix
      2) Add any toppers mentioned above (maximum of 3 toppers per household)
      3) At checkout, add promo: ***********

      This promo is valid from June 5th to June 12th at 11:59pm EST. The discount is not valid on Bundles, Gently Cooked, Freeze Dried Raw Patties, Treats, Supplements, or Dry Food.

      With regards to the promotion information, this would have been explained through the link provided on the text, along with the homepage on our website which detailed the information for the discount code.

      We are happy to extend this promotion for you to get your pet out all their favourite recipes to build the perfect bowl ????
      This promo is valid until June 30th at 11:59pm EST.

      We value all feedback from our customers. Serving customer’s pets delicious meals is at the heart of everything we do, and we want the shopping experience for these meals to be flawless! We will pass this feedback onto our marketing team. Promotion details can always be found on our site and legal copy for customers to review.

      Customer response

      01/08/2023


      Complaint: ********

      I am rejecting this response because:

      This does not answer as to how the language: "20% off of Freeze Dried Raw" does not translate into 20% off of your product with the name of Freeze Dried Raw. 

      Sincerely,

      ****** *****

      Business response

      08/08/2023

      At Open Farm, we offer a variety of options to build a bowl with multiple recipes and was the focus of the promotional offer. This specific promotion was a build a bowl promotion with our kibble as a base to offer a variety of textures and recipes for pets to enjoy! The complete terms and conditions for promotional offers can always be found by clicking the link provided in the SMS message. This is done due to the limited space provided in SMS messaging systems (Promo terms and conditions link provided in text message sent to consumers: ******************************************************. Freeze Dried Raw Morsels were included in the promotion and offered at 20% off with the purchase of a bag of dry kibble.
      Please see below the terms and conditions listed for the PERFECTBOWL promotion provided for customers in SMS link, email, and on website:

      Terms & Conditions:

      Build the Perfect Bowl & Save
      Online: Buy any dog or cat kibble (including RawMix) and get 20% off your topper until Jun 12, 2023. Enter *********** in the discount/gift card field at checkout. Toppers included are Freeze Dried Morsels for dogs or cats, Bone Broth for dogs or cats, Rustic Stews or Blends Wet Food for dogs or cats. Discount applies to a maximum of 3 toppers only. If more than 3 are added to cart, discount will be applied to the toppers with the lowest product price.  Bundles or Packs are not eligible for this promotion.

      Autoship customers must add toppers to their Kibble autoship order through your customer account and apply the discount code to qualify. Toppers may be added as one-time add-ons or autoship products. Orders exceeding the maximum discount may be cancelled automatically. Offer limited to one use per household. No cash value and discount cannot be combined with other offers. While supplies last.

      In-store: Prefer to shop in-store? Get $5 off toppers when you print the in-store coupon and take it in to your favourite neighbourhood pet shop. Toppers included are Freeze Dried Morsels for dogs or cats, Bone Broth for Dogs or Cats, Rustic Stews or Blends Wet Food for Dogs or Cats. Offer valid up to 2 toppers (units) only. One use per household and cannot be reproduced or combined with other offers. Offer expires 10 days after printing. While supplies last.

      We are more than happy to extend this offer further to this customer and their pup to take advantage of the delicious savings. If the customer is not wishing for dry food. We can offer 20% one bag of Freeze Dried Raw Morsels to them as a good will gesture as we always appreciate our pet parents.

      Customer response

      21/08/2023

      The Open Farm response refers to the limited space in SMS systems, implying that deceptive/misleading advertising is justified by these limitations. However, LESS space is needed when the goal is to omit a misleading statement. There are many ways to successfully communicate a promotion without a statement which sets an expectation which is then negated in Terms and Conditions. There was adequate space in SMS to state “Buy any kibble and get 20% off toppers” vs. “20% off Freeze-Dried Raw”.  My goal was to encourage Open Farm to re-evaluate this marketing tactic and I recognize this has been unsuccessful.  I appreciate the BBB organization, thank you for providing a method to communicate with Open Farm. 
    • Complaint Type:
      Billing Issues
      Status:
      Answered
      Order number XXXXXX Recently I ordered some pet food from their website. I don't remember if I have subscribed the wet food to receive that regularly or not, but apparently this is what they claimed hence I got a new pack of wet food arrived suddenly. The funny thing is I don't think I have an account with them, and their system has confirmed that when I tried to login - "no account found with that email". If I don't have an account, how can I order a subscription? I have emailed them a few times but no one ever came back to me, and since I cannot login, I CANNOT CANCEL this subscription and they will continue to charge me for something I don't want to have!! If I knew they were this bad, I wouldn't have chosen this brand for my dog since 2 years ago! Please look into this ASAP, refund me ASAP and at the same time cancel the "subscription" ASAP!

      Business response

      20/10/2021

      Business Response /* (1000, 5, 2021/10/05) */ Open Farm is dedicated to providing outstanding service to customers and their pets. Customers can opt into signing up for an account to easily manage their subscription or we are always here to assist with any modifications or account troubles. The customer was sent an account activation email on September 27th, 2021. Our team assisted and confirmed the subscription cancellation and refund for the most recent order on September 28th, 2021. Due to the high volume of inquiries, we were experiencing at the time, there was a delay in response time. Our team is committed to continuous improvements to our systems and service.

    Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

    BBB Business Profiles may not be reproduced for sales or promotional purposes.

    BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

    When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

    BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.

    As a matter of policy, BBB does not endorse any product, service or business.