Business ProfileforSavageXFenty
Additional business information
November 28, 2022 Lingerie company Lavender Lingerie LLC, dba Savage X Fenty, will pay a total of $1,200,000 to settle a consumer protection lawsuit for misleading consumers.
The lawsuit, filed on August 9, 2022, was brought by the Santa Clara, Santa Cruz, San Diego, and Los Angeles County District Attorney's Offices, and the Santa Monica City Attorney's Office. They alleged that Lavender Lingerie LLC did not clearly disclose automatic charges resulting from VIP member- ships. Prosecutors also alleged that the lingerie website did not get the proper consent or give proper notices for the automatic renewal charges, falsely advertised the ability to use store credit, and misled the public over the prices of its products, which include bras, underwear, sleepwear, and loungewear.
"Consumers have a right to know up front what they are paying for and how often," Deputy District Attorney Jennifer Deng said. "Businesses have a duty to be transparent about their automatic renewal charges."
Under California law, online businesses that market to consumers need to disclose all automatic renewal charges "clearly and conspicuously," whether it is part of a subscription, membership, or other recurring fee.
As part of the settlement, Savage X Fenty will pay $1 million in civil penalties, $50,000 in investigative costs, and $150,000 in restitution. The restitution will be paid to previous or present California VIP members who did not "Skip the Month" or purchase an item after their initial membership enrollment, canceled their membership and did not receive a refund for the VIP membership charges. Notices will be sent to eligible customers by a third-party claim administrator.
Savage X Fenty cooperated with the investigation and has made changes to its website, automatic renewal notices, and its store credit and advertising practices.
https://countyda.sccgov.org/news/news-release/lingerie-company-settles-12-million-consumer-protection-lawsuit
At-a-glance
Customer Complaints
429 complaints closed in last 3 years
57 complaints closed in last 12 months
Customer Reviews are not used in the calculation of BBB Rating
Related Categories
Business Details
- Location of This Business
- 800 Apollo St, El Segundo, CA 90245-4701
- BBB File Opened:
- 6/7/2018
- Years in Business:
- 7
- Business Started:
- 6/27/2017
- Business Incorporated:
- 6/27/2017
- Accredited Since:
- 11/15/2018
- Licensing Information:
- This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.
- Type of Entity:
- Limited Liability Company (LLC)
- Alternate Business Name
- Lavender Lingerie, LLC
- Lavender Lingerie, LLC d/b/a Savage X Fenty
- Business Management
- Natasha Thornton
- Whitney Starr, Operations Manager
- Contact Information
Principal
- Whitney Starr, Operations Manager
Customer Contact
- Whitney Starr, Operations Manager
- Additional Contact Information
Phone Numbers
- (855) 728-2439Other Phone
- (855) 728-2439
Customer Complaints
429 Customer Complaints
Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews
File a ComplaintMost Recent Customer Complaint
09/16/2024
- Complaint Type:
- Service or Repair Issues
- Status:
- Resolved
Customer Reviews
121 Customer Reviews
What do you think? Share your review.
Most Recent Customer Review
Mona C
1 star08/22/2024
BBB Business Profiles may not be reproduced for sales or promotional purposes.
BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.
When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.
BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.
As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.