Pet Store
Petco Animal Supplies IncHeadquarters
This business is NOT BBB Accredited.
Find BBB Accredited Businesses in Pet Store.
Complaints
This profile includes complaints for Petco Animal Supplies Inc's headquarters and its corporate-owned locations. To view all corporate locations, see
Customer Complaints Summary
- 932 total complaints in the last 3 years.
- 286 complaints closed in the last 12 months.
If you've experienced an issue
Submit a ComplaintThe complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.
Initial Complaint
Date:04/20/2023
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I can barely type. My experience with Vetco Clinics were amazing up until this point. I usually go to ******** but the surgeon was leaving on vacation so I chose to go to Lakewood based on reviews. My dog had a mass growing on her mammary glands. I took her to Lakewood to get a price quote for her surgery. It was comparable to ******** so I scheduled it. I dropped her off at 8:00am. She was very anxious as she always is when she is at the vet. I received a call from the doctor at 230 stating the surgery went well and that she was good other than being anxious as she was when she was dropped off. When I picked her up at 4:30, she could barely breath. The techs told me it was due to the tube placed down her throat and it was normal. My husband and I were worried but took their word for what is was. On the way home, her breathing got worse. We drove straight to ******** because we literally thought she was dying. They advised us this was nowhere near normal and to take her to ER. They advised us that Vetco is not an overnight vet which explains why they threw us out without offering more care or observation. We then went to the nearest ER and they grabbed her out of our arms and rushed her to the back. Her throat was so inflamed, the doctor said it was like her breathing out of a straw. They sedated her and had her on oxygen. She was in critical care. She is now home thank God and so thankful we followed our gut instinct that this was NOT normal. $3800 later, and my dog is home and recovering. Please know that VETCO is NOT a 24 hour service and if something happens to your pet in their care, they close their doors when they close their doors. They got their money and pretty much left it in our hands. She has to have stitches removed but I think her aftercare will be with another vet. I will never step foot back in this vet again.Date of service 4/19/2023Business Response
Date: 04/26/2023
Dear ***********************,
This communication is in response to your Better Business Bureau case # ********.We are sorry to hear about your experience.
A copy of your complaint was shared with our upper management to ensure that this will be addressed accordingly. We have received a confirmation that the investigation is ongoing and they are reviewing your concern. As soon as we have more information, we will contact you. Again, we sincerely apologize for any issues this may have caused however, please continue to stand by as we are coordinating with the proper department to resolve.
Thank you again for contacting Petco.
****************
Corporate Office Customer Relations
**********************, ***Initial Complaint
Date:04/18/2023
Type:Order IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I signed up for the vital care Premier program. ******** is my plan number which is a monthly subscription. An employee signed me up after I picked up my dog from a grooming appointment. However, that employee neglected to tell me that it's a subscription with a year-long commitment. When I recently tried to cancel my subscription , customer service wouldn't help me. They said the year-long agreement is outlined in their terms and conditions. It feels very intentionally misleading on Petcos part. The individual that signed me up should have stated this upfront. My fault as I did not read the terms while in the middel of picking up my dog from the her grooming appointment. When I log into my account, I can't even edit my payment information. Most subscriptions can be canceled at anytime, so if that isnt the case, Petco should be more upfront about that fact. Very disappointing that Petco is okay with charging me roughly $250 for a service I don't want!Business Response
Date: 04/23/2023
Dear ***********************,
This communication is in response to your Better Business Bureau case # ******** regarding your concern with the ********** Premier Plan. We are sorry to hear that you were not fully provided the information about the plan.
Everything about your ********** Premier plan can be found in the Terms and Conditions that were agreed to when you signed up. As a courtesy, we have gone ahead and cancelled your plan. You will no longer be charged or able to use the benefits going forward.
Please let me know if you have any other questions.
****************
Corporate Office Customer Relations
**********************, IncCustomer Answer
Date: 04/24/2023
Better Business Bureau:
I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution would be satisfactory to me. I will wait for the business to perform this action and, if it does, will consider this complaint resolved.
Regards,
***********************
Initial Complaint
Date:04/18/2023
Type:Service or Repair IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I purchased 6 Good Citizen training ******s for my dog which began on 2/24/2023. My dog had a second ****** on the 3/3/2023. His next ****** was on 3/24/2023 as we were out of town and the dog was sick on March 10 & 17. We had ****** 4 on March 31, 2023. The trainer told me the last ****** would be on April 7, 2023. I corrected her that we had 2 ******s left. The Petco Unleashed store in Woodbridge closed and all employees and ******s transferred to the ************* store. We showed up on April 7th 2023 for the 5th ****** and were told the trainer took off that day. They called her and I spoke to her while in the store. She asked for my number and said she would call on Saturday, April 8th to set up the next two ******s. I never heard from her. I filed a complaint with Petco HQ on April 10th 2023. They told me they would open a file and get back to me within ***** hours. I heard nothing further. I called HQ again on April 12th to request a refund for my last two ******s. Again they said someone would get back to me but no one called. I called the store manager on April 14th 2023 to ask who would be processing my refund, she said HQ would. To date HQ has not contacted me nor refunded my money for the last two ******s.Business Response
Date: 04/23/2023
Dear *******************************,
This communication is in response to your Better Business Bureau case # ******** regarding your concern with one of our ******** Centers. We are sorry to hear about your experience.
A copy of your complaint was shared with our upper management to ensure that this will be addressed accordingly. We have received a confirmation from the General Manager of the ************* location that he had spoken with you and that you will be in within the next week or so for them to process the dog training return from the store that closed.
We hope that we have addressed your concern to your satisfaction. If we can be of any further assistance, please feel free to reply to this communication or call Petco.com Customer Relations directly at **************.
Thank you again for contacting Petco.
Warm regards,
Corporate Office Customer Relations
**********************, ****Customer Answer
Date: 04/24/2023
Better Business Bureau:
I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution would be satisfactory to me. I will wait for the business to perform this action and, if it does, will consider this complaint resolved.
Regards,
*******************************
Initial Complaint
Date:04/18/2023
Type:Billing IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I started the ***** care program on 9-15-22 after being approached by a sales associate in the store. She explained the program to me and stated you can cancel the program at any time. After being dissatisfied numerous times at this store for not having items in stock for several months at a time I decided to cancel the program. I spoke with a store associate and she said I had to call the vital care number. I called and they stated that I cancel but would still get billed for the remainder of the year . Which I was not made aware of at the start of the program. I would like them to stop billing my credit card and I will stop shopping at their store.Business Response
Date: 04/24/2023
Dear ***********************,
This communication is in response to your Better Business Bureau case # ******** regarding your concern with the ********** Premier Plan. We are sorry to hear that you were not fully provided the information about the plan.
Everything about your ********** Premier plan can be found in the Terms and Conditions that were agreed to when you signed up. As a courtesy, we have gone ahead and cancelled your plan. You will no longer be charged or able to use the benefits going forward.
Please let me know if you have any other questions.
****************
Corporate Office Customer Relations
**********************, IncCustomer Answer
Date: 04/29/2023
Better Business Bureau:
I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution would be satisfactory to me. I will wait for the business to perform this action and, if it does, will consider this complaint resolved.
Regards,
***********************
Initial Complaint
Date:04/18/2023
Type:Customer Service IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
Location: Petco ************************************************************************* On 3/15/23 I bought a bottle shampoo for my dog. I never used the shampoo and I took it back to return or exchange it. The clerk that assisted me told me I couldn**;t return it because I was 2 days past the 30 day policy. I told her I didn**;t know about the policy and asked to speak with a manager. The clerk was very rude in telling me a manager was going to tell me the same thing, before getting a manager. When the manager returned he was rude and said he was not going to allow me to return or exchange it. I let him know I had been in the hospital and also did not know about the policy. I**;m a loyal customer who spends a lot of money in **********************. I don**;t believe they wouldn**;t allow me to exchange the item with a receipt.Business Response
Date: 04/24/2023
Dear *************************,
This communication is in response to your Better Business Bureau case # ******** regarding your concern with one of our ******** Centers. We are sorry to hear about your experience.
A copy of your complaint was shared with our upper management to ensure that this will be addressed accordingly. We have received a confirmation from the District General Manager that this has been resolved. If you have any further concerns, please do not hesitate to contact us again by email or phone toll-free at **************. We will be more than happy to assist you.
Thank you again for contacting Petco.
Warm regards,
Corporate Office Customer Relations
**********************, ****Initial Complaint
Date:04/16/2023
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
On 4/8/23 we purchased a male guppy at petco in ******, ** for $4.99 with .30 tax for a total of $5.29. The fish lived for 4 days. We made the 1 hour round trip drive to the ****** petco with our receipt and water sample per the 30 day return policy. The associate said the water was perfect. But they would not honor the policy without a picture of *************. I didnt even think to take a picture because I dont want a picture of a dead animal. I feel they arent very forthcoming with this information as my son checked the return policy before we left our home because I thought you may have had to bring the dead fish with you. But we were told we needed the receipt and water sample and that was all. Now we are out a fish and a couple gallons of gas as we had to drive an hour to get to the store. Very very frustrating!Business Response
Date: 04/21/2023
Dear *******************************,
This communication is in response to your Better Business Bureau case # ********.We are sorry to hear about your experience.
A copy of your complaint was shared with our upper management to ensure that this will be addressed accordingly. We have received a confirmation that the investigation is ongoing and they are reviewing your concern. As soon as we have more information, we will contact you. Again, we sincerely apologize for any issues this may have caused however, please continue to stand by as we are coordinating with the proper department to resolve.
Thank you again for contacting Petco.
****************
Corporate Office Customer Relations
**********************, ***Initial Complaint
Date:04/15/2023
Type:Service or Repair IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I signed our pup up online 3/1/23 for private training lessons(4, 45min wkly $200). We brought her to 1st class 3/2.Our time was for 4:30.The trainer had no idea that he was having a class with us. He asked if we signed up online & responded he hated the way they do that because he only does classes on the hr & asked if we could wait til 5.We spent the 1st 20 min letting him know our expectations (I had already filled out online). Our concerns were her jumping up & her tearing things up. We told him we didn't take her anywhere but we do have people over & we wanted her socialized for that purpose. We have another dog at home that she got along with so there were no issues with other dogs. The 1st class went well. Wk 2 was on 3/9. I brought our pup back for our appt time at 5, & he AGAIN didn't realize we had an appt. He had no recollection of meeting with us the wk prior as he asked me again if I signed up online & I had to remind him I did & we meet last wk. We spent another 20 min going over expectations. The remainder of the class he walked her around the store trying to teach me leash techniques with other ************* around (which we do not need).She was not being very cooperative & he told me it was probably because storms were moving in & I probably shouldn't have brought her because he doesn't do class when it storms. Wk 3 was supposed to be on 3/16, he called to cancel because of storms. Wk 4 3/23 I did not bring her in (storming) because I was told on week 2&3 not to. Next wk 3/30 I called store, he was not available to speak with. I was told not bring her in because of storms. I said I wanted my back for at least the 2 classes we have not done since it has been too long since last ********** would have to start all over. I was then told I could bring her in but the class probably wouldn't go well. I didn't bring her back. I called 2 other times (4/3,4/4) where he was not available to talk to and requested my money back & was told they couldn't do that.Business Response
Date: 04/19/2023
Dear ***************************,
This communication is in response to your Better Business Bureau case # ******** regarding your concern with the Dog Training Classes that you purchased. We are sorry to hear about your experience.
To assist you, we have coordinated with the upper management of the *************** where these classes were purchased. We were advised that a partial refund amounting to $70.00 has been issued. We hope that we have resolved your concern to your satisfaction. We value you as our customer and hope that you will continue to do business with us. Your feedback is very important and your comments are valued.
Thank you again for contacting Petco.
****************
Corporate Office Customer Relations
**********************, ***Customer Answer
Date: 04/19/2023
I did receive an email Monday afternoon stating I would be getting a $70 refund. As of this morning I have not received that money back. I spent $199.20 on 4 45min private lessons. I only was able to attend 2 which were no way to my satisfaction. The first class we had to wait 30 minutes before he would even see us and then another 20 min of just talking with him about our expectations, as I have mentioned before all this information was filled out online. The second class, because he no recollection of meeting with us the week before, we spent another 20 plus minutes going over expectations again. He did nothing with my pup that class but walk her around the store using the "pop pop" method on the leash. I told him I didn't need to learn leash techniques with her as her being in class is the only time she is on a leash, something I told him the first week as well. If he could not train her in what we were asking for he should have told us upfront. If storms were an issue for training, that should have been listed upfront or even on your website. Never did he or anyone else try to reschedule a class so that we could get a class in each week for consistency. We were just expected to bring her back in two weeks and even three weeks between classes. I'm not a dog trainer but I am a teacher and I would assume like children, dogs need to have consistency when learning new things. I have publicly put my reviews out there and will continue to do so until this situation is taken care of to my satisfaction. I feel I am due a full refund because of the issues I have had. I chose Petco to train my dog and that did not happen. I want to take her elsewhere but now don't have the money to do so. I refuse to ever take another pup back to Petco for training. If need be I would accept paying for the first class with a total refund of $150. However, I feel for you to make this right because of everything, I feel I am due a total refund of $199.20.Business Response
Date: 04/23/2023
Dear ***************************,
This communication is in response to your rebuttal with BBB complaint case# ********. We are truly sorry about your ongoing disappointment on the issue.
We received a confirmation that a full refund was issued as one time courtesy. The refund may ************** 2-3 business days depending on your Bank Terms and Conditions. We highly appreciate your feedback as it will assist us in becoming better at what we do. It is our goal to retain you as a satisfied customer.
Thanks for your time.
Sincerely,
Corporate Customer Relations
**********************, Inc.Customer Answer
Date: 04/24/2023
Better Business Bureau:
I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution would be satisfactory to me. I will wait for the business to perform this action and, if it does, will consider this complaint resolved.
Regards,
***************************
Initial Complaint
Date:04/14/2023
Type:Service or Repair IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
On 04/05/23 I purchased a zmd-40b front open reptile tank. $119.99 plus $7.20 taxe. Drove 86 miles one way. Closes Petco. Got home and next day when taken bottom and top cardboard found couple cracks in corner. Called customer services. They said call store see if I could do a return without going back to store. Store said they cant. Called customer service again. They were going to give me e-gift for $119.99. Give them a day. Ok no problem. No didnt get e-gift card. Between chat text and customer service calling several times being told another day or two days. Still haven't received. Telling they are doing a fallow up.Business Response
Date: 04/19/2023
Dear *******************************,
This communication is in response to your Better Business Bureau case # ******** regarding your experience in trying to return a product. We are sorry for the inconvenience.
A copy of your complaint was shared with our upper management to ensure that this will be addressed accordingly. We have received a confirmation that an electronic gift card was issued as one time courtesy. This was sent directly to your email address. We hope that we have resolved your concern to your satisfaction. We value you as our customer and hope that you will continue to do business with us. Your feedback is very important and your comments are valued.
Thank you again for contacting Petco.
Warm regards,
****************
Corporate Office Customer Relations
**********************, ****Customer Answer
Date: 04/19/2023
Better Business Bureau:
I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution would be satisfactory to me. I will wait for the business to perform this action and, if it does, will consider this complaint resolved.
Regards,
*******************************
Initial Complaint
Date:04/12/2023
Type:Product IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
My dog passed away too years ago. I continue to receive monthly/ weekly emails regarding vaccination reminders from Petco's clinic, Vetco. This has been going on for two years. I have emailed multiple times to be removed from the mailing list, and each time I am assured by the Petco rep that I am removed. There is no 'unsubscribe' link on the emails. I received another email today, so I tried calling this time. I spoke with someone names *******, and she told me to ignore the emails because there was nothing she could do to remove me and there was no supervisor available to talk to.Business Response
Date: 04/17/2023
Dear *************************,
This communication is in response to your Better Business Bureau case # ******** regarding your concern with unwanted emails that youve been receiving. We are sorry to hear about your loss and this experience.
We have escalated your concern to the upper management of our Vetco team to ensure that this will be addressed accordingly. They found that you had been contacting the Petco **************** rather than our ********************** **************** to unsubscribe. They also tried calling you however, they were not able to make direct contact but they did leave a voicemail. They issued a one-time Customer Satisfaction refund for the most recent Vetco Visit on file and that refund will be arriving by check to your address they have on file.
Please be assured that Petco and Vetco are committed to customer service. We highly appreciate your feedback as it will assist us in becoming better at what we do.It is our goal to retain you as a satisfied customer.
Thank you again for contacting Petco.
****************
Corporate Office Customer Relations
**********************, ***Customer Answer
Date: 04/20/2023
Better Business Bureau:
I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution would be satisfactory to me. I will wait for the business to perform this action and, if it does, will consider this complaint resolved.
Regards,
*************************
Initial Complaint
Date:04/07/2023
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
On 3/24 i took my puppy to vetco because she was ill. While there i was charged $229.54 because they stated certain test needed to be done and that all the medications they prescribed would help my puppy. Later that night i had to take my puppy to the emergency vet where i had to have her euthanized. I called and spoke with the office manager requesting my money back, she was very rude and told me i needed to provide proof that i had to euthanize my dog. She didn't even have sympathy that i lost my pet . She told me she would have the person above her reach out to me but i never heard a response. I feel like i was taken advantage of. I will NEVER use petco or vetco and i will let all the people i know know not to use them. They are unprofessional and very rude. I would like my money back.Business Response
Date: 04/13/2023
Dear *************************,
This communication is in response to your Better Business Bureau case # ********.We are sorry to hear about your experience.
A copy of your complaint was shared with our upper management of Vetco to ensure that this will be addressed accordingly. We have received a confirmation that the investigation is ongoing and they are reviewing your concern. As soon as we have more information, we will contact you. Again, we sincerely apologize for any issues this may have caused however, please continue to stand by as we are coordinating with the proper department to resolve.
Thank you again for contacting Petco.
****************
Corporate Office Customer Relations
**********************, ***Customer Answer
Date: 04/16/2023
I still need a refund. Im dissatisfied with serviceBusiness Response
Date: 04/19/2023
Dear *************************,
This communication is in response to your rebuttal with Better Business Bureau case # ********. We are truly sorry about your ongoing disappointment on the issue.
We have received a confirmation from our field team that they will reach out to you and process a refund. We value every interaction with our customers and we appreciate when a customer takes the time to provide us with feedback regarding their experience. Let this be an assurance that we will be working out to make sure our team is monitoring our customers' experiences closely to understand and respond to the challenges you are encountering.
Thank you again for contacting Petco.
Warm regards,
Corporate Office Customer Relations
**********************, ****Customer Answer
Date: 04/22/2023
Good Afternoon,
when should I expect someone to contact me regarding this refund?
Thank you
************;
Petco Animal Supplies Inc is NOT a BBB Accredited Business.
To become accredited, a business must agree to BBB Standards for Trust and pass BBB's vetting process.
Why choose a BBB Accredited Business?BBB Business Profiles may not be reproduced for sales or promotional purposes.
BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.
When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.
BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.
As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.