Complaints

This profile includes complaints for Hy-Vee Inc's headquarters and its corporate-owned locations. To view all corporate locations, see Find Local Branches.

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  Hy-Vee Inc

  5820 Westown Pkwy West Des Moines, IA 50266-8223

  
• 

  Hy-Vee Fast & Fresh

  2424 East Clairemont Avenue Eau Claire, WI 54701

• 

  Hy-Vee Fast & Fresh

  4180 State Road La Crosse, WI 54601

• 

  Hy-Vee

  675 South Whitney Way Madison, WI 53711

• 

  Hy-Vee Pharmacy (1355)

  4200 I-90 Alt La Crosse, WI 54601

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:04/07/2025

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  The sacker forgot to put a bag in my cart. When I discovered it was missing, I was in the middle of cooking supper for guests that were arriving in 15 minutes. Panicked because I was missing a bag of ingredients, I called the store and confirmed it was there. I asked if they could deliver them. They put the store manager, ****** *****, on the phone. She never showed any empathy, never apologized for the inconvenience and told me I would need to bring my receipt to get my groceries. I tried to explain I no longer had the receipt, but she would not let me finish a sentence. It was the most frustrating and unproductive conversation. She said I was yelling at her. I never raised my voice, but I did have an attitude and tone. She never heard a word I said because she interrupted me every time I tried to speak. She said she could not give me a refund over the phone. I never asked for one. It was like she was anticipating what I was going to ask, and was taking pleasure in telling me I couldnt have it (which I never wanted a refund nor did I ask for one, I wanted my groceries). I never pushed the issue when she said they could not be delivered. I did call her a liar because she kept saying I was yelling at her and I never raised my voice. I have witnesses. I asked for her managers name and she got even nastier and more aggressive. The worst part is that she never let me speak. She had no interest in resolving the isse and said this happens all the time. Instead, she used me and my misfortune as an opportunity to take out her frustrations. What a terrible leader. She has no business being in management. She has no interest in helping customers. This was not an issue that needed to be diffused. It was a problem needing to be solved, but she hung up on me instead of giving her managers name. She used this as an opportunity to engage in a power struggle. I still do not have my groceries and there were $25-$50 in that bag. I would like a refund and an apology.

  

  Business Response

  Date: 04/09/2025

  We thank this customer for sharing the experience she had with one of our store employees after realizing she had left one of her bags of groceries at the store.  Store Management was able to speak with the customer and provided reimbursement for her missing items.  Store Management will also provide additional coaching to the employee involved.  The Customer Relations Team was also able to communicate with the customer to ensure that her issue was resolved to her satisfaction.  We appreciate that this customer shared her feedback and has allowed Hy-Vee the chance to make it right.

  Customer Answer

  Date: 04/09/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
  
  Sincerely,
  
  **** ******

• Initial Complaint

  Date:02/06/2025

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Original Transaction Date: 11/29/2024 There was a Black Friday deal for gift cards. On select gift cards, you could receive $20 in Hyvee gift card with a purchase of $150. There was signage in multiple places in the gift card areas that you would also receive increments of fuel perks with purchase.On Nov, 29, 2024, I purchased $4200 in qualifying gift cards. I purchased it all in cash. The entire process was chaotic and disorganized. A manager was assisting a cashier. Mymembership was never asked for nor was I prompted to enter my number or give a phone number. At some point during the transactions, the cashier stated that the gift cards were declining activation. She was talking with manager and he advised to keep doing transactions. He Advised to come back next day to be fixed. I could not do transactions next day, per him, as deal would not be honored.I purchased $4200. 4 transactions, paying in cash. The next day I returned. I was advised that only one person could fix them and she was not there. This was Nov 30, 2024 I returned again the following week. No one could help. I called later in the week. Identified ***** as the contact, she was not there. 2nd week in December, visit in store. I asked for *****. Advised that ***** works only until 1pm. I was there at 4pm. I ask a manager if I needed to worry about getting them down asap or since I paid, do I need to worry about them denying to fix it. States no problem. I also asked about fuel perks. He stated he could fix or she could when she fixed everything. I opted to wait so it could be fixed together. There was another attempt in store. No contact made. Feb 5, 2024. After over 2 hours, gift cards fixed to all active.Hyvee is refusing to give fuel perks. States promo voids perks. Promo ad does not say that nor does daily signed posted. ***** states promo must state perks. Refused. I am owed $8.40 in fuel perks. I purchase to get them. Signage or ad does not say otherwise. $.20/$100

  

  Business Response

  Date: 02/13/2025

  We thank this customer for letting know about this situation with her gift card purchase. Both our corporate customer relations team and ********************** leadership have been able to speak with the customer and make sure she received compensation for the issue she experienced with her gift cards. Store leadership also was able to talk with the customer about the opportunity for increased training around making sure customers are given the chance to use their loyalty cards. Thank you again to this customer for sharing her experience, and giving Hy-Vee the chance to make it right for her in this case.

• Initial Complaint

  Date:01/06/2025

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Via the Hy-Vee Aisles Online program, I made a purchase of a product that was 5 months past its Best By date.I made this purchase on 11/11/2024. The product had Best By dating of 06/14/24.I contacted the store. I contacted their corporate office. I was issued an e-gift card for the amount of my original purchase, and was offered free delivery of a replacement ********** concern is not the money or the free delivery. My concern is the fact that this store sold me product that shouldve been disposed of 5 months ago.********* named Hy-Vee as the leading grocery store in this country and ****** promotes this fact in their advertising, yet they sold me inferior product.

  

  Business Response

  Date: 01/16/2025

  Our customer relations team was able to connect this customer with our regional vice president for the store in question, and she was able to share her concerns with this leader. We thank this customer for bringing this issue to our attention, and for letting our leadership team address it both with her and with the store. 

  Customer Answer

  Date: 01/17/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
  
  Sincerely,
  
  ***** *****

• Initial Complaint

  Date:12/10/2024

  Type:Sales and Advertising Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  went to west locust store monday seen store brand soup for 88centsget to the checkout was charged 1.48 sign on soup 88 this happens all the time sign says one thing you pay a different price tired of this all the time

  

  Business Response

  Date: 12/23/2024

  We thank this customer for reaching out to us about this issue. Our customer relations staff has reached out to the customer and ********************** director, and learned that the product in question was a different variety of soup than the one that was included in the sale, which accounted for the difference in the price. Our staff has tried to connect with the customer to see if the ********************** director has been in touch about this issue but have not received a response. We welcome a chance to talk further with this customer about the pricing question. 

• Initial Complaint

  Date:09/25/2024

  Type:Delivery Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I have received someone elses meds twice now and Im concerned about ***** and the wrong person getting the wrong meds and thats not good.

  

  Business Response

  Date: 09/25/2024

  Thank you for letting us know about this delivery issue. Can you tell us which Hy-Vee Pharmacy delivered this medication, so we can communicate with pharmacy management? 

• Initial Complaint

  Date:09/16/2024

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I have contacted Hyvee Pharmacy in ******** in June when I received notification that my insurance got back dated to December 1, 2023 so they could rebill and I could get refunded for all my prescriptions that I paid for. They told me that they were getting an error message in their system so I contacted my caseworker and they have all the pertinent information needed to resolve this. However, after contacting them numerous more times I have gotten no response and when I call they continue to put me on hold for 20 minutes or longer because they have caller id. I have done everything on my end that I can if they are having an issue getting me my refund then they will have to contact the state to get it resolved.

  

  Business Response

  Date: 09/30/2024

  We thank this customer for reaching out, and apologize for the delay in handling this pharmacy issue. We have communicated with both the store director and our regional pharmacy supervisor to reprocesses these prescriptions, and the transaction should be moving through the insurance system now. 

• Initial Complaint

  Date:05/02/2024

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  On April 8th I went to Hy-Vee store 1040 in ************* to purchase groceries, in particular ************'s advertised at $1.99 each with the Hy-Vee perks card. The ad didn't show a limit so I bought 4. I realized afterward that I was charged $13.92 which was incorrect because the pizzas were supposed to be $1.99 each with the perks card. The pizza's were regularly $3.48 each so the discount was $1.49 each. I was only credited $1.49, the amount for one pizza. I went back to the store the following week because I didn't get a chance to get there that same week. I asked to get an adjustment (credit) for $4.47 because the total should have been $7.96 not $13.92. The difference is $5.96 but they did credit me $1.49 for one pizza so $4.47 was the difference that I expected I would get refunded. The cashier said it only is for one pizza and I knew the ad didn't have a limit but I didn't have it with me. I went back and dug the ad out of recycling and I was right, there wasn 't any limit. I didn't notice any signage stating a limit at the store either but I wasn't going to wipe them out (although they had a lot), so I bought 4. If I would have none there was a limit I would have only bought one. The cashier never mentioned it. So I went on line and did a contact us and the store manager just said "we have the right to limit quantities" but never agreed to getting me an adjustment which I think is unfair because their advertising is misleading.

  

  Business Response

  Date: 10/08/2024

  Our customer service staff was able to connect with this customer and help resolve the issues with the sale price and quantities purchased referenced in this communication. We were also able to resolve some additional issues with coupons the customer wanted to use, as well as provide the credit requested for the pizzas. We thank this customer for letting us know about this issue and giving us the chance to resolve it.  

• Initial Complaint

  Date:05/01/2024

  Type:Sales and Advertising Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  ****** regularly engages in bait and switch advertising. I usually let it go, but today was only Tuesday, second day of the ad and they did not have the featured item (entire top half of the front page) in stock. The item was boneless, skinless chicken breast in 18 oz packages for $3.77. They also didn't have the club pack available at $2.99 a pound from the last day of the two week ad. They only had available other boneless, skinless chicken breast at $5.99 a pound which they weren't willing to substitute at the sale price. This was my most expensive item today because I needed at least three pounds and chose Hy-Vee because of their sale price. I also purchased their perks plus membership recently and they did not reveal that some of the advertised benefits are only available if you download their app. If you don't use ************* it is very awkward to access the Android version and I usually avoid loading extra apps on my tablet and laptop and never add them to my tracfone cellphone. I pay a yearly fee for the perk plus features but am not getting all the discounted prices.

  

  Business Response

  Date: 10/08/2024

  Our customer care staff was able to speak with this customer and discuss her issues with the advertised items, and shared her concerns with store management. Our staff also was able to help the customer navigate the Hy-Vee website so that the customer could activate her membership benefits without using the mobile app. We thank this customer for sharing her concerns with us and for speaking with our staff.

  Customer Answer

  Date: 10/15/2024

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID 21648624, and find that this resolution is satisfactory to me.
  
  Sincerely,
  
  Linda Ruth

• Initial Complaint

  Date:04/19/2024

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I keep getting sent their weekly newsletter. As per their policy on their website located at: ************************************************* reached out to them through their Contact Us form to request to opt out of their printed marketing materials. I'm not 100% certain on when that was, but I believe it was sometime late last year. I also reached out to their customer service by phone. The person I spoke with said they'll get me removed however I'm still getting their mail. All I want is to stop receiving their paper because it's just going directly into the trash. Thanks.

  

  Business Response

  Date: 04/30/2024

  We thank this customer for reaching out, and apologize for the confusion regarding delivery of Hy-Vee's advertising materials. We have confirmed with our corporate advertising department that this customer does appear on the list of residents who should NOT be included in corporate mailings. If any additional mailings arrive, please contact our *************************

  Customer Answer

  Date: 05/09/2024

   
  Complaint: 21595574
  
  I am rejecting this response because: I am still receiving the weekly newspapers. The photo is the one from last week and I also received one today. Thanks.
  
  Sincerely,
  
  ***************

• Initial Complaint

  Date:04/10/2024

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  We purchased $191 worth of products from Hy-Vee's subsidiary, Whole Lotta Good, that were never delivered. They refused to refund us for this order. We have followed-up over a dozen times to request a refund and they simply refuse to honor the order. Their representative ******* has delivered a highly lackluster customer service experience and I couldn't encourage consumers more to avoid Whole Lotta Good and conduct their business with the many other better companies out there.

  

  Business Response

  Date: 04/22/2024

  We appreciate this customer reaching out to us, and apologize for any confusion resulting around this order. We have been in contact with the customer regarding this situation before, and have provided the attached confirmation from *** that the order was delivered to the address the customer specified. Our team shared with the customer that with the confirmation from *** both by photo and by truck GPS that the order was delivered, we would not be issuing a refund. We welcome further conversation with the customer about their customer service experience, but will not be refunding the order cost since we show it was delivered.

  Customer Answer

  Date: 04/22/2024

   
  Complaint: 21557338
  
  I am rejecting this response because we have been in touch with them regarding their fraudulent claims that the product was delivered. Our order never arrived and rather than step up and issue a refund for an order which was never delivered, they've instead chosen to place the blame on the delivery service. A reputable company would work directly with the delivery service company (in this case, ***** to resolve the situation, instead of placing the onus on the consumer. 
  
  Sincerely,
  
  ***********************