Skip to main content

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Cookie Preferences

Many websites use cookies or similar tools to store information on your browser or device. We use cookies on BBB websites to remember your preferences, improve website performance and enhance user experience, and to recommend content we believe will be most relevant to you. Most cookies collect anonymous information such as how users arrive at and use the website. Some cookies are necessary to allow the website to function properly, but you may choose to not allow other types of cookies below.

Necessary Cookies

What are necessary cookies?
These cookies are necessary for the site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you that amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.

Necessary cookies must always be enabled.

Functional Cookies

What are functional cookies?
These cookies enable the site to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Performance Cookies

What are performance cookies?
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Marketing Cookies

What are marketing cookies?
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant content on other sites. They do not store personal information directly, but are based on uniquely identifying your browser or device. If you do not allow these cookies, you will experience less targeted advertising.
Better Business Bureau®
Resources for Businesses
Better Business Bureau
          Share

          Find a Location

          Amerifirst Financial Corporation has 39 locations, listed below.

          *This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

            Please enter a valid location.

            • Amerifirst Financial Corporation

              950 Trade Centre Way STE 400 Portage, MI 49002-0493

            • Amerifirst Financial Corporation

              1211 E Napier Ave STE 2 Benton Harbor, MI 49022-3961

            • Amerifirst Financial Corporation

              150 Granite St PO Box 66 Cadillac, MI 49601-2412

            • Amerifirst Financial Corporation

              11501 N Straits Hwy PO Box 344 Cheboygan, MI 49721-8834

            • Amerifirst Financial Corporation

              492 Marshall St Coldwater, MI 49036-1139

            Business ProfileAmerifirst Financial Corporation

            Mortgage Broker
            HeadquartersMulti Location Business
            The Complaints and Reviews shown on this HQ profile may have been submitted against either the HQ itself or one of the corporate-owned locations found under "Find Locations".

            Contact Information

            950 Trade Centre Way STE 400

            Portage, MI 49002-0493

            Get Directions
            Visit Website
            (269) 324-4240

            Customer Reviews

            1.29/5

            Average of 14 Customer Reviews

            Read ReviewsStart a Review

            Customer Complaints

            5 complaints closed in last 3 years

            0 complaints closed in last 12 months

            Read ComplaintsFile a Complaint

            BBB Rating & Accreditation

            A+

            This business is not BBB Accredited

            Search for Accredited
            Businesses in this category

            Years in Business: 37

            Customer Reviews are not used in the calculation of BBB Rating

            Overview of BBB Rating

            Related Categories

            Overview

            Amerifirst Financial Corporation states they offer mortgage broker

            Products & Services

            This company states they offer residential mortgage lending.

            Business Details

            This is a multi-location business.

            Find a Location

            Amerifirst Financial Corporation has 39 locations, listed below.

            *This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

              Please enter a valid location.

              • Amerifirst Financial Corporation

                950 Trade Centre Way STE 400 Portage, MI 49002-0493

              • Amerifirst Financial Corporation

                1211 E Napier Ave STE 2 Benton Harbor, MI 49022-3961

              • Amerifirst Financial Corporation

                150 Granite St PO Box 66 Cadillac, MI 49601-2412

              • Amerifirst Financial Corporation

                11501 N Straits Hwy PO Box 344 Cheboygan, MI 49721-8834

              • Amerifirst Financial Corporation

                492 Marshall St Coldwater, MI 49036-1139

              Headquarters
              950 Trade Centre Way STE 400, Portage, MI 49002-0493
              BBB File Opened:
              1/30/1997
              Years in Business:
              37
              Business Started:
              11/4/1986
              Business Incorporated:
              11/4/1986
              Licensing Information:
              This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.
              Type of Entity:
              Corporation
              Number of Employees:
              306
              Alternate Business Name
              • Amerifirst Mortgage Banking Group
              • Amerifirst Mortgage Corporation
              • Infinity Mortgage Associates
              • Cadillac Mortgage
              • Best Home Financial
              • Apollo Home Mortgage
              • Amerifirst Home Mortgage
              • Apollo Mortgage
              • Apollo Home Loans
              Contact Information

              Customer Contact

              • Mr. Dave Gahm, CEO
              • Mr. Max Hutchison, Customer Contact
              • Mr. Mark Jones, President
              Additional Contact Information

              Fax Numbers

              • (269) 324-4676
                Primary Fax

              Phone Numbers

              Website Addresses

              Read More Business Details and See Alerts

              Customer Complaints

              5 Customer Complaints

              Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews

              File a Complaint

              Most Recent Customer Complaint

              10/13/2022

              Complaint Type:
              Billing Issues
              Status:
              Unresolved
              This company defamed me by I selling my mortgage to a mother in lamb there and then damaging my credit to the point where it is irreparable terrible to no fault of my own and they benefited from that process does they have a feduciary responsibility responsibility to protect my protect my assets endThis company defamed me by I selling my mortgage to a mother in lamb there and then damaging my credit to the point where it is irreparable terrible to no fault of my own and they benefited from that process does they have a feduciary responsibility responsibility to protect my protect my assets end Take responsibility for their actions I have yet to receive any phone calls back regarding this even the *** ******************* Is refusing to call me back in any kind of timely manner they show no inclination or inclination or care about what they have done
              Read More
              Read 4 More Complaints

              Customer Reviews

              14 Customer Reviews

              What do you think? Share your review.

              How BBB Processes Complaints and Reviews

              Start a Review

              Most Recent Customer Review

              tiecha t

              01/11/2024

              we did a home improvement loan in 2007 for ****** dollars at ****** a month for 240 months thats 20 years on a ****** dollars loan is insane we done paid this loan tripple time . its my fault cause i didnt read the contract first but the thing is we didnt even sign a contract with Amerifirst only with southern siding which was suppose to be a life time warranty now southern siding is out of business and we have major damage to the siding from a hurricane and can not get it fixed so the value has gone down and it looks horrible so we called Amerifirst and they said they cant do anything about it because they are not affiliated with southern siding and we still have to pay our bill now they sold our contract that we never sign with another company and we are now expected to pay 400 dollars a month this loan should have been paid over 10 years ago so why are we still paying for a ****** dollar loan for 20 years and now that southern siding broke their contract with us and went out of business that we still have to pay on a faulty contract that was suppose to be a life time warranty please dont do business with this company they are a rip off and i feel they owe me money i will get an attorney on this company
              Read 13 More Customer Reviews

              Local BBB

              BBB in Western Michigan

              More Info on Local BBB

              BBB Reports On

              BBB reports on known marketplace practices.

              See What BBB Reports On

              BBB Business Profiles may not be reproduced for sales or promotional purposes.

              BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

              When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

              BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.

              As a matter of policy, BBB does not endorse any product, service or business.