Business ProfileforBlue Rocket SEO

On February 12, 2018, BBB initiated an investigation on this company after receiving multiple inquiries via Scam Tracker, complaints, and customer reviews.  These reports state that businesses were sent or faxed invoices from Blue Rocket SEO indicating they all owed $95.87 for search engine optimization (SEO) services supposedly provided by the company.  The businesses stated to the BBB they never hired the company to perform these services.  The businesses state they attempted to call the company; however, an automated message referred them to an email address, and they were unable to leave messages or speak to a live representative.  BBB called the company and experienced the same message.

BBB emailed the company to obtain more information about its services and ascertain its physical location as corporate registration for the company with the Texas Secretary of State could not be verified.  The current address listed in Houston, TX is a post office box rather than a physical location. On March 4, 2018, the business began responding to complaints stating the following: "Recently we moved our billing systems from a manual back office process to an automated ERP/Billing system called Microsoft Dymaics AX. In the process we hired a firm to help us move our data from one system to another in the process our list of leads that we purchased from a third-party vendor was mixed with our list of clients. When our new ERP system was implemented the system generated new invoices for our clients. In doing so about 50 invoices were generated that were not for active clients but rather leads that we were planning on prospecting.  These invoices were generated in error, and we reached out to every single company and organization explaining what happened and ensuring that there was no charge as no services were rendered. Again, our apologies we are actively working with our marketing department and IT department to ensure this does not happen in the future."

In 2023, the BBB begain again receiving BBB Scam Tracker, complaints, and reviews stating similar mailers were being sent again.

In 2023, Better Business Bureau began receiving additional receiving multiple inquiries via Scam Tracker, complaints, and customer reviews regarding Blue Rocket SEO's marketing material.

This falls under the BBB Code of Advertising's 1. Basic Principles of the Code- Advertisements should be truthful, sincere offers to sell. Advertisers have a responsibility to have substantiation for all claims made and should be able to provide that substantiation upon request.  All advertising that may mislead or deceive consumers should be avoided.

The material is still being sent by this business, after an initial investigation was opending in 2018.