Complaints

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:03/19/2025

  Type:Billing Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I originally canceled my Thrive Market membership in 2015, nearly ten years ago. However, around 2024, I began receiving alarming emails from Thrive Market with the subject line: "Thrive Market Account Alert: New Login." These emails indicated that someone was accessing an account associated with my email address from various locations, including California, ****, and ********, despite my account having been canceled years prior.Concerned about my privacy and data security, I reached out to Thrive Markets support team and formally requested that they permanently delete my account. Unlike many companies, Thrive Market does not offer a simple "delete my account" option, requiring customers to contact their *************** team via chat or email to complete the process. I followed their procedure and was told my account had been deleted.However, I continued to receive notifications of unauthorized logins to this supposedly deleted account. This situation is not only frustrating but also deeply concerning, as it suggests that Thrive Market has failed to properly delete my personal data or secure my account.On February 9, 2025, after receiving yet another notification of an unauthorized login, I sent a final email demanding the immediate and complete deletion of my account and warning that I would escalate the matter legally if the issue persisted. Despite this, I continue to receive login alert emails.Thrive Markets failure to honor my account deletion requests and its inability to protect my data is unacceptable. This ongoing issue poses serious privacy and security risks, and I am filing this complaint to demand that Thrive Market:1- Immediately and permanently delete my account and all associated data from their systems.2- Confirm in writing that my account has been deleted and that my data is no longer retained.3- Address and resolve why my supposedly deleted account is still active and receiving login notifications.

  Business Response

  Date: 03/22/2025

  The email this person received is a automated email that was sent out when our system received an inquiry that their email was used to try to make an account on our website. This is a pre caution for our fraud prevention, the email sent has detailed instructions and questions to make sure that it was the right person creating a membership. The email has been removed. No further action is necessary.

  Customer Answer

  Date: 03/26/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me, so long as they have been honest in permanently deleting my account/email.
  
  Sincerely,
  
  Sierra *****

• Initial Complaint

  Date:03/14/2025

  Type:Delivery Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I intended to use Thrive Market for business purposes and price comparisons. I researched items on the website to determine potential future orders but did not add any items to my cart or commit to any purchase.On Monday morning, March 10, I discovered an order had been placed on Sunday at 3:33 AM. I also found two emails: the first, received on Friday, March 7th, stated that my next order would ship soon and I had until Sunday, March 9th at 11:59 PM to make changes. Second email received on Sunday, March 9th, asked me to review my upcoming order, which would begin shipment on Monday, March 10th. With 31 items purchases, costing $****** I had not commit to any recurring order service of any items and had not even ordered my first order yet for this be become a reoccurring order in place. Thrive Market has automatically placed my very first order in without my approval over the weekend. Our Thrive Market account is used for ********************** purposes only one person submitting to place orders. Our operation hours are Mon-Fri; checking emails Mon-Fri. That being said, I did not open these emails until Monday March 10th. By that time, the order is being shipped and I am unable to cancel or get a refund for the order.I believe this is a serious flaw in the Thrive Market website and service, which others have also experienced. My attempts to contact Thrive Market and speak with a representative about this issue have been unsuccessful. Calling their contact number within their operating hours ending with a disconnected line after their automated system, and Chat not informing me on ways to get this resolved or prevent this from occurring again. Therefore, my only option is to submit this complaint to the Better Business Bureau in hopes of a resolution.

  Business Response

  Date: 03/15/2025

  Thrive Market offers an Auto ship program to provide ease and convenience to members who would like to receive their everyday items on a 4, 8, or 12 week cycle. The auto ship is based on the first order that is placed and, if so desired, can be canceled immediately following the first order. We have refunded the auto ship order and canceled the auto ship feature, no orders will ship automatically unless activated. No further action is necessary.

• Initial Complaint

  Date:03/07/2025

  Type:Sales and Advertising Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  A fraudulent purchase was made on this website with my ****** account. I called this company several times with no answer on their end. Also attempted to use their chat on website and was unable because I didnt have an account with them. I had to file a fraud claim through ****** to have this rectified because Thrive never answered the phone.

  Business Response

  Date: 03/08/2025

  It looks like the account has been cancelled and refunded through ******. The email has been removed. 

• Initial Complaint

  Date:03/07/2025

  Type:Billing Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I experienced the identical situation as reported several times here in January 2025. My incident occurred today 26Feb2025 -- "Thrive Market sent me an email today stating that someone had logged into my account using my email and password and requested that I reset it. I didn't remember having an account with them but thought maybe I had just forgotten. Once I reset my password it took me to a screen asking me to sign up for a paid membership with no other options. I was able to get to another page and go to my account info to see I had in fact never had an account with them (until today) and they now had my information. Just like others have said here the email was a scam to try to get me to set up an account. There is no option to remove my account or my details so I am asking that the company removes all of my data and ceases all further communication with me. This is a scam and not normal business practice."

  Business Response

  Date: 03/08/2025

  The email this person received is a automated email that was sent out when our system received an inquiry that their email was used to try to make an account on our website. This is a pre caution for our fraud prevention, the email sent has detailed instructions and questions to make sure that it was the right person creating a membership. The email has been removed. No further action is necessary.

• Initial Complaint

  Date:03/07/2025

  Type:Billing Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I'm getting emails saying that an unauthorized log in occurred so I go to cancel the account and there's no way to do it.

  Business Response

  Date: 03/08/2025

  The email this person received is a automated email that was sent out when our system received an inquiry that their email was used to try to make an account on our website. This is a pre caution for our fraud prevention, the email sent has detailed instructions and questions to make sure that it was the right person creating a membership. The email has been removed. No further action is necessary.

• Initial Complaint

  Date:03/05/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Purchased an item that was shown as a breakfast sandwich on the Thrive website. What I received was an entirely different packaging and the item was solely for sausage patties, not the sandwich as it was represented. I contacted customer service via their chat feature and spent just under an hour without resolution. Thrive Market seemingly stays in business with their price match guarantees by delaying customer communication until buyers determine its not worth their time. They are clearly predatory in this practice. I would like a refund for the item and potentially refund of my membership.

  Business Response

  Date: 03/08/2025

  We have reached out to the appropriate team regarding the item purchased. The member reached out on 2/20 and was refunded for the item. No further action is necessary. 

• Initial Complaint

  Date:03/04/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I received an email that said someone had logged into my account and to change the password. I went to the website and put in my login info, but I can't get to my actual account to delete it because you can't get past the screen to sign up for a subscription. You are forced to sign up in order to get into your account. The chat function does not work, it just opens to the home screen.I sent an email, and the reply was to contact them to "delete my data" through my CCPA rights, which means I have to provide them my personal info and then wait 45 days to hopefully have my account scrubbed from the system. I called, and they gave me the same procedure- that I have no control over my own information within their site. I have to send a request and hope for the best. This is predatory, I'm so glad I never actually signed up to use the service.

  Business Response

  Date: 03/08/2025

  The customers account has been removed and deleted. No further action is necessary. 

• Initial Complaint

  Date:03/03/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I keep receiving emails for new logins for an account with my email address to thrive market. I do not use this website and would like my email address and my information deleted from it.

  Business Response

  Date: 03/08/2025

  The email this person received is a automated email that was sent out when our system received an inquiry that their email was used to try to make an account on our website. This is a pre caution for our fraud prevention, the email sent has detailed instructions and questions to make sure that it was the right person creating a membership. The email has been removed. No further action is necessary.

• Initial Complaint

  Date:03/03/2025

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  My credit was charged for an autorenew membership without prior notice that is was coming as is done by reputable companies. I tried to request a refund from the poorly programmed chat bot, to cancel my membership and issue a refund. I haven't used Thrive market for many months. I have never heard back, and feel thier operation must be some kind of scam. It's really unbelievable.

  Business Response

  Date: 03/08/2025

  The charge is a membership fee, which is automatically collected at signup We state this in our terms of service, and we remind our customers at checkout. When signing up and to view our catalog, new members have the option to try our service for a 1 year membership at $59.95 which has a 30-Day Risk Free Period and free gift OR try our service for a monthly membership at $12. This information is provided when signing up.The signup process does provide different sections (Account, Plan, Payment, Confirm) members are required to click through and accept before you "start your membership" where members can decide if they want to yearly or monthly membership and are presented with the perks of both. In this case of this account, The member selected the Monthly membership option which does not come with a 30-day risk-free trial. Screenshots of the signup process are attached. Per our terms of service provided on-site, " CANCELLATION POLICY FOR MEMBERSHIPS: You may cancel your Membership at any time by contacting us at ************** or email us at ****************************** Upon cancellation you will not be charged for any renewal periods and your Membership will not continue past the then current period. However, all Membership Fees paid prior to termination of your Membership are non-refundable and you shall be responsible for any charges to your chosen payment method for the Membership prior to your cancellation. The membership was cancelled and refunded on 3/8/2025. No further action is necessary.

  Customer Answer

  Date: 03/12/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
  
  Sincerely,
  
  ****** *******

• Initial Complaint

  Date:02/28/2025

  Type:Customer Service Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I got an email from Thrive Market saying someone logged into my account, and if it wasn't me I'd need to reset my password. I did, but then realized I never even have heard about this company before. I'm from the ** so there's no way I could even shop there. Which makes me suspect they actually have created an account on my behalf, and tricked me into re-creating a new password so I end up in their database 'officially'. I am now trying to delete my account including all of my data but there is no option, and when I contact support the only way is talking to a bot that won't answer the question or connects me with a human being.

  Business Response

  Date: 03/01/2025

  The email this person received is a automated email that was sent out when our system received an inquiry that their email was used to try to make an account on our website. This is a pre caution for our fraud prevention, the email sent has detailed instructions and questions to make sure that it was the right person creating a membership. The email has been removed. No further action is necessary.