Complaints

This profile includes complaints for Data Axle's headquarters and its corporate-owned locations. To view all corporate locations, see Find Local Branches.

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Data Axle has 15 locations, listed below.

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  Data Axle

  13155 Noel Rd STE 1750 Dallas, TX 75240-5404

  
• 

  Data Axle

  20 Mall Rd Ste 300 Burlington, MA 01803

• 

  Data Axle

  4001 S Business Park Ave Marshfield, WI 54449

• 

  Data Axle USA

  Bellevue, NE 68005

• 

  Exact Data

  Bellevue, NE 68005

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:02/11/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  This Company called my business to verify if "it went out of business." I asked clarifying questions because it seemed fishy. The person yelled at me and said, "what do I care if it is not my business." Well, since I have the same type of business and the same phone number I am very concerned about a stranger cold calling me and potentially listing my business as "out of business." They will now not return phone calls. I don't know who they are, what they are doing or why they are looking into the validity of my business. Plus she was just very RUDE!

  

  Business Response

  Date: 02/12/2025

  Thank you for bringing this to our attention. We apologize for any confusion or frustration caused by the call from our company. Please accept our sincerest apologies.
  
  Our team member was conducting a routine verification process to ensure accurate information in our business listings database. 
  
  We value your feedback and would be happy to address your concern directly. We want to make sure that your business is not marked as out of business (as was your concern) without further clarification from you! If you happen to remember the callers name or if you are willing to share your company name, we will forward that information to the appropriate team to address..
  
  Again, were very sorry for your experience and thank you for taking the time to let us know.

  Customer Answer

  Date: 02/12/2025

  I am rejecting this response because:   They have still not offered an explanation as to why my business being open is of their concern. The original representative was incredibly rude. Will they be providing additional training to this person? I need to ensure they are not listing my business as closed on any websites, social media, print media or any other platform. They are being evasive with what they are doing with this information.

  The bottom line my concern is my business is not listed as closed.

   

  

  Business Response

  Date: 02/17/2025

  Data Axle is a provider of business and consumer information for direct marketing, sales prospecting, and business intelligence. We've been in business since 1972. We maintain databases with contact information on more than 14 million businesses. We have more than 300+ data experts who make more than 25 million verification calls every year to ensure that we are providing our customers with the most accurate data possible.
  
  Again, we cannot address the experience you had with the representative without knowing either the employees name or your company name. If you share your company name, we can verify that your company is listed as open and operating. 

• Initial Complaint

  Date:01/10/2025

  Type:Sales and Advertising Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Their website doesn't work when attempting to remove my data/opt out it just keeps "loading" with the loading icon and never does anything. It seems they don't want to let us opt out and maintain our personal data privacy.

  

  Business Response

  Date: 01/10/2025

  Thank you for bringing this to our attention. We're very sorry for the frustration this has caused.
  
  To be sure we understand your request, are you trying to have your personal data removed from our databases? If so, are you using this link: ********************************************** ?
  
  Regardless, to make things easier for you, if you are willing to directly share the information requested via the form fields on that page here (first and last name, full address, email address, phone number), we will personally take care of this directly with our Content Feedback team. 
  
  Again, please accept our apologies.

• Initial Complaint

  Date:07/31/2024

  Type:Order Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I have never provided this business my information. They continue to call me, and if I ask them any questions about their services they hang up on me. This has gone from cold-calling to continued spam calls

  

  Business Response

  Date: 08/07/2024

  We have done extensive internal research on the complainants contact information within our systems and databases.

  We see there is a contact record for this person in our ********** but there is absolutely no activity on it - no phone calls, no emails - nothing.

  Additionally, we then checked with our tele-research department, thinking they may have been reaching out to confirm the complainant's business or consumer information for our databases. They, however, show no record of this phone number in any of our databases.

  We will need more information on who from Data Axle has been calling and more details on the nature of the call - what specifically are they calling about. 

   

  Customer Answer

  Date: 08/07/2024

  I am rejecting this response because:   

  I was contacted at July 29 at 9:10 AM PST
  I was contacted on Jul 30 at 8:16 AM PST

  I was contacted  on Jul 31 at 8:57AM PST
  
  Quite frankly, calling with a robodialer that rejects call backs *************) is an issue in itself. The lack of records in ********** does not mean you did not continue to contact me, this stopped only once I filed my complaint with the BBB.
  
  I've attached a screenshot of the call history incoming from the business

  

  Business Response

  Date: 08/07/2024

  We appreciate the screenshot showing the phone number the calls are coming from. This can help us research further.

  
  But can the complainant please advise on the nature/topic of the calls? What are they asking for? Are they asking to clarifying contact information, trying to sell you something? We need more context as to what the call messages are about to identify the source of them within the company to resolve and ensure the calls do not continue.

  Customer Answer

  Date: 08/07/2024

  I am rejecting this response because:   

  The complaint is directed at your business due to the fact that I continuously received unsolicited calls. When connected to one of your representatives, I asked what the call was in relation to, and they hang up on me. I tried to call your business directly from my personal line but automatically disconnected.
  
  Cold-calling repeatedly and not speaking to the nature of the calls is why I filed this complaint.

• Initial Complaint

  Date:05/13/2024

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  There is no way to deactivate a user account once it is set up. I should be able to deactivate my account without having to call the company.

  

  Business Response

  Date: 05/29/2024

  Our terms and conditions that our customers agree to require that they send us their cancellation request in writing. 

• Initial Complaint

  Date:03/04/2024

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  11/1- And after I purchase, I had numerous conversations via email with *********************** about the inaccuracies with the data. Over half of the information did not pertain to my industry request. Requests for resolutions were not met.

  

  Business Response

  Date: 03/06/2024

  Our representative attempted to resolve this back in December with replacement data. The customer insisted on a refund at that time, so he was refunded the full amount of his order on Dec 26th, 2023 confirmed via invoice history.

• Initial Complaint

  Date:01/11/2024

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I bought a list from Exact Data in ******* which is owned by Data Axle. I reached out to this company to buy a list of companies to start a mass email campaign. I wanted and expected **** companies to market to across 5 states. On Monday the 8th **** I paid $1000 for that list. Upon receiving it the list I saw they sent me **** contacts but from the same company. For example: *********** had 50 contacts. The deal was to market to different companies across multiple industries not **** employees from a handful of companies. It appears I received less than half of what I was expecting. I emailed ********************* twice and left a voicemail and I have not heard back.

  Customer Answer

  Date: 01/17/2024

  The company reached out to me and the matter was resolved to my satisfaction.  I consider this matter closed.  Thank you for your help.

• Initial Complaint

  Date:12/12/2023

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I worked with *********************** and ***************************** as a client since 2018. Prior to that I worked with them under another account name. In total over 10 years. Recently, i had an issue with them because they billed my card, that was not to be saved by them on account. ***** and I had many phone conversations in which I explained that I did not want a card kept on file due to a security concern. He told me he understood and i would be billed monthly via a link that i could use to upload my payment information for the month. He reassured me several times that he understood. Well, last month when I decided to temporarily suspend my account, I received notice that from my bank. I had been automatically debited for one more month. I reached out to ***** immediately and he assured me he would resolve it with his accounting department. Instead, they refused to reimburse me. They wrongfully charged my card without my consent and have not to-date reimbursed me. This is how they repay their customer loyalty after so many years. STay away from them. There are honest reputable companies out there that will not compromise their ethics over a less than $100 charge.

  

  Business Response

  Date: 01/03/2024

  The customer called in on November 21 asking to cancel their subscription. Our terms require a 30-day written notice to cancel any subscription.

  
  As the customers subscription bills on the 17th of each month, the customer did not meet the ****** cancellation requirement for the December 17 bill, yet we agreed to cancel their subscription as an act of goodwill.

  
  Additionally, the customer was on a ******** subscription, and we allowed them to cancel with 5 months remaining on the contract.

  
  We went above and beyond to accommodate the customers request. 

• Initial Complaint

  Date:11/21/2023

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I recently signed up services at Data Axle and one of the sales employees, *****, told me that I would be able to sign up for the service and cancel whenever I wanted as long as it was within 3 months of the original purchase. They also promised high quality data and I called over 400 leads without a single appointment being set. When I tried cancelling my subscription, they are now informing me that I have a 3 months commitment - which is exactly what the salesperson said would not happen. I feel that this agreement was a form of entrapment and they are trying to force me to pay for a product that doesn't work well at all. This is seriously disappointing.

  

  Business Response

  Date: 11/29/2023

  We apologize for the misunderstanding and inconvenience this has caused. We reminded ************** of his three-month term commitment and even offered to replace the data he received, but he ultimately declined and requested that his contract be cancelled. As a gesture of goodwill, we cancelled ****************** account as of 11/21/23, per his request.

• Initial Complaint

  Date:11/09/2023

  Type:Order Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  The company is selling personal information without permission. They sell hundreds of thousands of data points + personal data (name, address, email, phone, demographics, etc) without anyones permission. Additionally, if you want to "opt out," you are require to send them more data about yourself, including all of the addresses you have lived in for the last 5 years, and then wait weeks for a determination/decision. This is not legal. The company does not have my permission to use my personal data, and I am positive millions of others feel the the same way.

  

  Business Response

  Date: 11/21/2023

  Data Axle takes privacy seriously and ensures that it complies with all applicable laws. The allegations asserted are unfounded and false. Data Axle has a database of information that is derived from publicly available sources, as well as third parties that have received permission to share the data received by Data Axle.Moreover, as demonstrated on Data Axles publicly available privacy policy website (*****************************************),Data Axle complies with the **** and other applicable laws with respect to an individuals right to opt out or receive a copy of, amend, modify or delete their personal information. In fact, Data Axle goes beyond the minimum requirements of the law and provides these rights to all individuals,regardless of the state in which they reside. Lastly, the law grants Data Axle and other similarly situated businesses the right to request additional information to ensure (1) the person requesting to be opted-out is in fact the individual whose information is being opted-out and (2) to ensure that all information related to that individual is opted-out. The additional information provided is not utilized for any other purpose.

• Initial Complaint

  Date:11/06/2023

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I am receiving unsolicited faxes from various businesses, mainly in commercial enterprises. We are a residential home that does not wish to receive these unsolicited faxes. Originally, the company was called INFO USA. I have called each of these private contractors and asked them to remove our phone number from their calling. They indicated to me to call *** company to prevent this. The *** perpetrator does nothing as we continue to receive additional faxes. They are not handling this responsibility. Today *** was received at 8:46 AM from "UT" ************. When you call DATA AXLE - ***, no one answers the phone. You are instructed to leave your name, phone number, and the reason for your call. Again, they intend to expand their database.

  

  Business Response

  Date: 11/08/2023

  Thank you for alerting us to this issue. We will request to have this information removed from our database. 

  We apologize for the inconvenience.  Thanks again. 

   

  Customer Answer

  Date: 11/12/2023

  If they need copies of the unsolicited faxes, I have a large file of these. I will hold INFO *** to their written word. If the problem continues, I will take appropriate action with the respective Attorneys' General and the *** in violation f their "NO CALL" protections.

  Customer Answer

  Date: 11/15/2023

  I have reviewed the business response and accept this resolution. 

  If they need copies of the unsolicited faxes, I have a large file of these. I will hold INFO *** to their written word. If the problem continues, I will take appropriate action with the respective Attorneys' General and the *** in violation f their "NO CALL" protections.