ComplaintsforCherrington Media, LLC

• Initial Complaint

  08/27/2024

  Complaint Type:

  Product Issues

  Status:

  Answered

  More info

  The company failed to issue a refund.

  Customer response

  08/29/2024

  I completed the entire program, but it failed to deliver on its promises, leaving me with significant emotional distress and a $16,000 loss. I bought the 90-day mentorship program, which cost $11,000 (after a $2,000 discount) and required an additional $5,000 in ad spend to qualify for a money-back guarantee. Starting in mid-January, I encountered immediate issues with LiveIntent, the essential advertising platform. This halted my work, and with the program's deadline approaching, it was deeply troubling. During a live "State of the Union" call, students voiced their concerns, and **** Cherrington promised a membership pause for those affected. They created a workaround which failed. After wasting time with this workaround solution, eventually I gained access to LiveIntent, but my account was set up incorrectly, preventing any progress again. My emails seeking support went unanswered, increasing my frustration. In a subsequent call, **** confirmed the membership pause would continue. Concerned about my program timeline, I contacted ***** team for an updated membership end date but received no response. Frustrated with the mismanagement, I requested a refund. They responded quickly but told me I didnt qualify. I explained that my membership end date was unclear due to the ongoing pause and that my previous inquiries had been ignored. They then informed me my membership was extended to September 2024. By June 2024, I completed the program, and it didn't deliver -- it was a total fail. I requested a refund, having fulfilled all requirements for the guarantee, but it was denied because according to them, I hadnt completed the program within 90 days. I reminded them of the extension due to their issues with LiveIntent, but my concerns were dismissed. Despite multiple follow-up emails, I received no further response. In short, my experience can only be described as THEFT.

  
  

• Initial Complaint

  06/01/2024

  Complaint Type:

  Product Issues

  Status:

  Answered

  More info

  1/20/24 I wired a payment of $13000 to Cherrington Media to get into a training program. All the details of the program and the refund policy were not disclosed. I was promised a refund if the program was not what I thought or if it didn't work for **** was flat out lied to by the people that the owner **** Cherrington pays to call us every few days to make sure we pay us and join his program.Since joining the program I have seen many posts on social media about as well as talked to people that were in the program that were very upset about the program and how they were also lied to.This man claims to be a ********* in his ads to draw people in and take their money. He needs to be stopped and held accountable for his deceiving and unethical business practices.

  Business response

  06/22/2024

  I want to start by expressing our sincere regret for the complainant's dissatisfaction with our program. We take all feedback seriously and are committed to addressing any concerns raised.
  Our mentorship program has a structured and consistent presentation process that includes pre-recorded sessions to ensure clear and uniform communication about how our affiliate program works. Every participant is required to review the program guarantee, initial each section to acknowledge their understanding of the guidelines, and sign the document at the end. We strongly encourage thorough reading of these guidelines to avoid any misunderstandings.
  The guarantee clearly states the performance expectations of the participant, but allow me to share two I believe directly speak to the complaint:
  - **No Guarantees or Warranties:** Employing the techniques, ideas, strategies, products, or services described by Cherrington Media and The Cherrington Experience does not guarantee similar results. Each individual's success and results may vary significantly based on personal skills, financial resources, marketing knowledge, and time investment. Historical performances or experiences shared on the website are not indicative of future results and should be understood as individual examples, not universal expectations.
  - **No Get Rich ***** Promises:** The materials and content presented by Cherrington Media and The Cherrington Experience should not be interpreted as offering a get rich quick solution. The potential to earn and succeed in online marketing is heavily dependent on individual efforts and the prevailing state of online marketing. We make no promises or guarantees regarding the level of success or earnings one may achieve by applying the techniques and ideas shared on our site.
  Our approach is designed to equip individuals with the tools and knowledge necessary for success. Many participants have found significant value and success through this program by committing the necessary time, effort, and financial resources.

• Initial Complaint

  05/23/2024

  Complaint Type:

  Product Issues

  Status:

  Resolved

  More info

  This business is to help you make some money from working with other affiliate marketers but once you get access to your account they want you to purchase more from them to start working. This was not said upfront instead it was heavily expressed that buying the products I bought would help me get started in what they call "Invisible Affiliate System." I've contacted them several times, I even had an appointment scheduled that they cancelled. I was going through my emails at night and happened to scroll by a new appointment scheduled for the original date and time that I had down. I emailed them back letting them know that not only did I not see this until late at night but now feel like they are playing a game with me because I don't want to buy more of their "services" without getting what I originally thought I was signing up for. Paying $364.00 just to find out I need to sign up with one of their "coach's" that I was unaware of before purchasing the program. I've reached out to them right away and haven't heard anything back other than them canceling and rescheduling me without being notified.

  Business response

  06/08/2024

  We offer a 30 day no questions asked evaluation period for our program after someone makes an initial purchase. The person in question, from what we can see, made the initial purchase on May 21st, and was refunded on May 23rd.  We consider this issue closed. 

  It appears there was a scheduled call with someone from our team which was cancelled.  There may have been a missed communication in the process, and we regret any situation that falls prey to misunderstandings.
  

  The company remains committed to providing the best in industry mentoring and tools for affiliate marketing.
  

  Customer response

  06/18/2024

  I am rejecting this response because:   I don't see that they refunded me

  Business response

  07/10/2024

  Attached are screenshots showing that we in fact did process the refund back on May 23rd.  You will also see on the right margin the sequence of event relative to this transaction.  The refund confirmation was forwarded to the customer again.  The customer should take this information back to their banking institution to see where it went.

  Customer response

  07/22/2024

  I have reviewed the business response and accept this resolution. 

• Initial Complaint

  05/10/2024

  Complaint Type:

  Product Issues

  Status:

  Resolved

  More info

  Purchased 3 month mentorship affiliate marketing program for $11,000. Sales person, what they call a Coach, and all the prepurchase information sets you up so that you will be making affiliate income right away based on their program and if not there is this refund if you don't make $5k. Well I watched all the videos, followed the program, attended calls, spent money on running ads with $0 return within the 3 months. Asked for a refund and was denied based on their criteria, which included spending $5k on ads. If I needed to have $5k to spend in ads that should have been made clearer since the coach indicated $2k in ad spend was plenty to start making commissions. I feel totally taken advantage of. Just another scheme where the wealthy are preying on the dreams of poorer people looking to make additional income. Now I have a $13k loan which I was pushed into for this mentorship of a mere 3 months. $11k went to course purchase and $2k was for ad budget. When I said I didn't have a huge budget for ad spend the coach that sells the program should have mentioned I needed $5k on top of the $11k tuition. And knowing a person works full time and can't be on calls during the day when the calls are hosted should have been mentioned. I could never afford this program from the beginning. Their sales tactic is EXTREMELY misleading. I wish I had ready the BBB complaints before signing up. The selling "Coach" said there was little risk because of the refund guarantee which was a huge lie.

  Business response

  05/16/2024

  Its truly regrettable whenever we dont meet a student's expectations or when a student for whatever reason requests a refund. We absolutely believe anyone can accomplish success if they continue with patience, persistence and positivity. It also requires a healthy budget for spending on marketing campaigns - whats referred to as ad-spend. We cant guarantee success, but we do guarantee that a student will earn $5000 in commissions if they follow our program.  In order to earn commissions, you must be able to spend money on marketing.  The performance guarantee is 90 days, and we start the 90 day period 30 days AFTER the student joins, to give them time to get oriented to our program.
  
  Cherrington Media mentorship program instructs those seeking to learn the hard skills  of affiliate marketing - how to research suitable products, how to identify and develop ad angles, how to create effective and compelling marketing materials that express the ad angles, how set up and launch campaigns on multiple traffic sources; how to analyze the data and chart the next steps.  Its comprehensive training for anyone serious about learning or upgrading their skills as an affiliate marketer.  As the founder of the company shows I show how I was able to use the principles taught in this mentorship to earn large sums.  My experience and performance are unique to me.  Everyone coming into this program is responding to advertisements that say my performance is based on years of experience in the industry.
  
  Before a mentee/student pays any mentorship fee they are required to respond to a series of questions:
  
  Questions:
  
  You understand that affiliate marketing with Cherrington Media or any other affiliate marketing company takes hard work and dedication and you are not guaranteed any income level?
  
  You understand that being a good mentorship student requires diligence, follow through and commitment?
  
  You understand that any financial projections or cash flow spreadsheets are simply to help you understand how the money flows and is not a projection of what you will make?
  
  You understand that Cherrington Media has a 90 day action based guarantee and you must adhere to those rules for this money back guarantee?
  
  Your risk is TIME, MONEY, and YOUR ABILITY TO LEARN A NEW SKILL. Are you willing to accept these risks?
  
  You understand that no matter what level of mentorship you are at, your income is directly correlated to your ability to follow instructions and apply the direction of ***** mentorship team?
  
  If they do not respond Yes to any of these questions, they will not be allowed to proceed to payment.
  
  Additionally they must sign our performance guarantee, in which they acknowledge having read by initialing each of the 5 criteria.  The person in question was in the program less than 2 months, and met none of these criteria, only asked for 1 review of their marketing (they need to get 5 minimum), nor did they take advantage of our VA team which is there to help them. 
  
  We understand when someone comes into the program with expectations that dont match what the program is or offers can cause a rift.  The income potential is there, but it requires dedication, hard work, patience and money to achieve the goals. 
  
  **** Cherrington
  

  Customer response

  05/17/2024

  I have reviewed the business response and accept this resolution. Not all the information in the response is accurate as I have emails reflecting multiple reviews and use of the VA Team. However, nothing additional can be done. Other than I strongly discouraged others to sign up for his programs.

• Initial Complaint

  12/26/2023

  Complaint Type:

  Product Issues

  Status:

  Unresolved

  More info

  Date of transaction(s): 08/08/2023 - $8,350.00 8/09/2023 - $8,350.00 8/10/2023 - $8,297.00 Amounting to $24,997.00 ********** - $5,000.00 Totaling $30,000.00 The business committed to teach me how to make money as an affiliate marketer. The nature of the dispute is that if I did not make at least $5,000 at the end of mentorship the company would refund my money. And they have not. The company has not tried to resolve the issue. The only have transaction numbers for the bank payments. This company doesnt show account numbers nor transaction numbers. The ads were display in a newsletter program the company sets you up with call **********. You never get to see the ads while they run. But I ran ads to the tune of $2400 starting on September 19, 2023, October 26, 2023, and November 1, 7, 27, 2023. Although, the website does have a disclaimer his refund policy is as told above, I you do not make at least $5,000 by end of mentorship I will refund your money.

  Business response

  12/27/2023

  Dear ******************,

  We appreciate you reaching out to us and the Better Business Bureau regarding your experience with The Cherrington Experience. We understand that you are disappointed with the outcome of your participation in our affiliate marketing mentorship program and we would like to address your concerns.

  After reviewing your case, we acknowledge your efforts in following the program. However, as per our "Clear Action-Based Refund Guarantee" outlined in the agreement signed on August 9, 2023, there are specific criteria that must be met to qualify for a refund. This guarantee is designed to ensure that students are fully committed and engage with the program as intended for the best chance of success.

  Based on our records and the criteria listed in the agreement, it appears that certain requirements were not met on your part. These criteria include:

  - Attendance of at least 20 live Zoom calls.
  - Completion of at least 5 marketing reviews.
  - Utilization of our professional VA team.
  - Sharing and updating your P&L spreadsheet.
  - Spending at least $10,000 on ads.

  We designed these criteria to ensure a comprehensive engagement with the program, which is crucial for achieving success in affiliate marketing. It appears that while you have made significant efforts, some of these criteria were not fully met.
  We understand that this may be disappointing. However, our policy is in place to ensure that all students are given the same opportunity and requirements for success. The Cherrington Experience is committed to providing valuable training and support, but it also requires a significant commitment from our students to follow the program diligently.

  We are willing to review your case further to understand any specific areas where you might need additional support. Our team is here to provide guidance and assistance, so please feel free to reach out to us directly to discuss how we can help you moving forward.
  Thank you for your participation in our program, and we look forward to the opportunity to assist you further.

  Sincerely,

  **** Cherrington
  

  Cherrington Media

  Customer response

  01/02/2024

  I don't remember signing this document. However, because of the possibility, I will contact ********************************* and try to complete the program. 

   

  Customer response

  01/08/2024

  I have reviewed the business response and accept this resolution. 

  I don't remember signing this document. However, because of the possibility, I will contact ********************************* and try to complete the program. 

• Initial Complaint

  12/04/2023

  Complaint Type:

  Product Issues

  Status:

  Answered

  More info

  I purchased into ***** affiliate arbitrage mentorship program and I received a a series of videos on his website and some links to an online forum as well as a few other links to ad networks and other networks. Most of the websites under Cherrington Media were incomplete. Links led to nowhere. Some accounts I was supposed to have access to I did not. I asked for help multiple times in emails and messages on his forum but was told I was on the *** program because I couldnt afford the program that allowed me access to mentors in his mentorship program. How do you have a do it yourself mentorship program? After weeks of delays getting his sights up and working I decided to ask for my money back in his ironclad money back guarantee that he stated he will refund in full plus $1000 he will pay us if were not satisfied. I did not get my $2000 back or the. Additional $1000 in his money back guarantee. The only thing I got was an email from **** showing he refunded me $1000 but the chargeback s equals $1000 so I got nothing. I did, however get some third-party denifits billing reporting negatively on my credit report for the past six months and ongoing

  Business response

  12/05/2023

  Dear *****,
  
  Thank you for taking the time to share your concerns. We take all feedback seriously and appreciate the opportunity to address the issues you've raised.
  
  Firstly, we'd like to clarify the nature of the product you purchased. The course you enrolled in was our "*** Affiliate Arbitrage Course", which, as the name suggests, is a self-guided program. This course is distinctly different from our personal mentorship programs. The *** course offers a compilation of resources, including video content, links to forums, and connections to ad networks. It is designed for individuals who prefer a more autonomous learning experience. We understand that this might have caused some confusion, and we apologize if the distinction between our *** course and the comprehensive mentorship program was not sufficiently clear at the time of your purchase.
  
  Regarding your concerns about the website functionality and access issues, we are committed to continuously improving our user experience. We acknowledge that there might have been temporary technical challenges, and we apologize for any inconvenience this may have caused. Our team is dedicated to resolving such issues promptly and ensuring that all elements of our courses are fully operational.
  
  We also want to address your point regarding our refund policy. It is important to note that our *** course has always operated under a 'No Refund Policy'. This policy is distinctly different from the one applicable to our full mentorship program. The 'ironclad money-back guarantee' you mentioned is exclusively associated with our comprehensive mentorship program, not the *** course. We regret any misunderstanding in this regard.
  
  Lastly, regarding the partial refund you mentioned, it was an exception made in good faith, considering your dissatisfaction. This gesture was beyond our stated policy and was intended as a goodwill effort to address your concerns.
  
  In closing, we are committed to providing quality educational resources and support to our customers. We regret any misunderstanding or inconvenience you have experienced and remain dedicated to resolving any outstanding issues. Please feel free to reach out to our customer service team for any further assistance.
  
  Sincerely,
  
  **** Cherrington

  Founder & CEO
  Cherrington Media

• Initial Complaint

  06/25/2023

  Complaint Type:

  Product Issues

  Status:

  Resolved

  More info

  I requested my account be canceled by email as requested my 3 days before the $49 7 day trial was over. The company still charged me the $199 dollars fee at end of month.

  Customer response

  06/28/2023

  Cherrington Media/Cherrington Consulting has given me a $344 refund, which included the original $47 and the $297 charge. THANK YOU SO MUCH, for your time, effort, and expediency in resolving this matter. 

• Initial Complaint

  12/08/2022

  Complaint Type:

  Service or Repair Issues

  Status:

  Answered

  More info

  Paid this business 22,000$ For marketing business done for you Received no additional calls No promised mentorship No assistance SCAM

  Business response

  03/22/2023

  Business Response /* (1000, 7, 2023/01/03) */ ***** purchased a mentorship package from my company. We have not seen him on Zoom calls, or in the community. We have a team of 8 coaches ready to help anyone willing to learn and apply our process. Unfortunately, we cannot help anyone who doesn't participate.

*Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business. ↩