About

Important information

• Advertising Review:

  On March 22, 2024,
  BBB Serving Los Angeles and Silicon Valley requested that the business
  substantiate, modify, or discontinue claims advertised on https://www.royaura.com/. The business advertises sales.

  
  

   

  
  

  The
  BBB Code of Advertising states that, "9.1 The unqualified term
  "sale" may be used in advertising only if there is a significant
  reduction from the advertiser's usual and customary price of the products or
  services offered and the sale is for a limited period of time. If the sale
  exceeds thirty (30) days, advertisers should be prepared to substantiate that
  the offering is indeed a valid price reduction and has not become their regular
  price. 9.2 Time limit sales must be observed. 9.2.1 For example, products or
  services offered in a "one-day sale," "three-day sale" or
  "this week only sale" should, as a general rule, be taken off
  "sale" and revert to the regular price immediately following
  expiration of the stated time. 9.3 Introductory sales must be limited to a
  stated time period, and the selling price should, as a general rule, be
  increased to the advertised regular price immediately following termination of
  the stated period. 9.4 Advertisers may currently advertise future increases in
  their own prices on a subsequent date provided that they do, in fact, increase
  the price to the stated amount on that date and maintain it for a reasonably
  substantial period of time thereafter. 9.5 If the advertiser, in good faith,
  decides at the end of the sale period to convert its sale price to a new
  regular price, it may do so if it no longer claims any savings. 9.6 The
  advertiser, in good faith, may decide to extend a time limit or introductory
  sale for a stated period. However, if that extension is for more than a short
  period of time, the advertiser must be prepared to substantiate that the
  offering is still a valid price reduction and has not become its regular
  price."

  
  

   

  
  

  As of April 15, 2024, the business has failed to respond to our
  request for substantiation, modification, or discontinuation of the advertised
  claims.